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LastInLine posted:b/c of this thread i was trying to think of where i actually do see advertising -going to the grocery store -seeing other people's clothing/possessions -looking at the products you own in your own home people who say they "don't see ads" or "advertising doesn't work on them" are just generally oblivious, not some sort of willpower overlords
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Sep 19, 2017 20:48
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jokes on you I don't go outside
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Sep 19, 2017 21:16
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Jimmy Carter posted:Americans are really not good at understanding how to haggle pc richard and son will still haggle with you today in tyool 2017
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Sep 19, 2017 22:36
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Sagebrush posted:fixed pricing for all customers is pretty much an invention of the american advertising industry circa 1920 it was invented long ago for various purposes but what led to its omnipresence was big box stores when you pay your sales guys $5 and hour and 0.01% commission, they are not going to fight for pennies or work a customer over to get the price up the only places that still haggle over prices are places that have fat margins and pay salespeople well enough out of the margin to make some haggling worthwhile
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Sep 19, 2017 22:37
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Conventional advertising is decaying. All those fancy campaign creatives and poo poo are gonna get replaced eventually by white kids doing stupid poo poo on social media and getting paid more money than you will ever see to have a given product in shot whilst doing so. I think it's hilarious how much money companies spend on social media in particular. If you want 'engagement' hire a goddam comedian, not 10 'social media gurus' with <1000 followers between them.
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Sep 19, 2017 23:40
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been going to hotels more frequently and christ i dont think i could ever get cable again
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Sep 20, 2017 00:08
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cable tv: pay 10 times the price of netflix for even worse content, but every 3 minutes we will make you watch some smarmy insipid propaganda for a product you never want
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Sep 20, 2017 00:59
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out of curiosity do advertising execs' spreadsheets take into account the people who become so infuriated by an ad playing dozens of times in the course of an episode of tv, or by the ad's message not agreeing with them, that they come to loathe the company and swear to never patronize them? or do they just reject reality completely like, i will never purchase a lysol-brand product in my life thanks entirely to my disgust with their television advertising messages
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Sep 20, 2017 01:01
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Ocrassus posted:Conventional advertising is decaying. All those fancy campaign creatives and poo poo are gonna get replaced eventually by white kids doing stupid poo poo on social media and getting paid more money than you will ever see to have a given product in shot whilst doing so. this is already how advertising is. there haven't been creative ads for decades.
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Sep 20, 2017 01:04
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Sagebrush posted:out of curiosity do advertising execs' spreadsheets take into account the people who become so infuriated by an ad playing dozens of times in the course of an episode of tv, or by the ad's message not agreeing with them, that they come to loathe the company and swear to never patronize them? or do they just reject reality completely they don't care cause you aren't the target market. Toyota is another great example. they have the most bullshit patronizing ads in history but they're for their boomer target audience.
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Sep 20, 2017 01:05
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Stymie posted:-going to the grocery store i thought about the grocery store but there i figure its advertising by necessity like they have to stock the shelves somehow so ofc if they can get paid to front certain brands theyll do so and if they didnt get paid well theyd still be fronting something the other people thing well im a goon so usually in a given day im seeing like maybe one other persons clothing and possessions and they live in my house so idk that really counts because theyre also my possessions i mean yeah youre right branding and signaling is embedded everywhere but i think thats kind of distinct from capital-a advertising maybe idk i could be wrong
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Sep 20, 2017 01:52
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this is my local news internet page only 3% since install because another addon gets everything else one weirde trick advertisers hate HAIL eSATA-n fucked around with this message at 02:00 on Sep 20, 2017 |
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Sep 20, 2017 01:58
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435,014 DEAD ADS
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Sep 20, 2017 02:00
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LastInLine posted:i thought about the grocery store but there i figure its advertising by necessity like they have to stock the shelves somehow so ofc if they can get paid to front certain brands theyll do so and if they didnt get paid well theyd still be fronting something you're very wrong advertising is everywhere unless you literally never leave your home and make everything you own from scratch brands are passive advertising, and even then you still see ads but they may not be liminal to you but that doesn't mean you don't see them and they don't have an effect on you
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Sep 20, 2017 02:17
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HAIL eSATA-n posted:435,014 DEAD ADS WEBKIT IS A gently caress BLOCK THEM ALL
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Sep 20, 2017 03:29
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Stymie posted:you're very wrong i didnt say they didnt have an effect on me i said i dont see them who cares if theyre effective? i just dont want to be bothered idc if im influenced so i guess i was wrong in that i committed the sin of replying to stymie and paid the price oh btw liminal means the opposite of what you think it does the definition is quote:The noun limen refers to the point at which a physiological or psychological effect begins to be produced, and liminal is the adjective used to describe things associated with that point, or threshold, as it is also called. and therefore your statement "they may not be liminal to you but that doesn't mean you don't see them and they don't have an effect on you" is nonsense in that liminal literally means to have an effect 
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Sep 20, 2017 05:30
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oh sweet thanks for the dictionary definition of a word i didn't know we were in d&d the point is you're seeing them and they're influencing you whether you choose to acknowledge that fact or not if you don't want to see them, then i suggest you buy some land in the middle of nowhere and start watching some primitive technology youtubes
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Sep 20, 2017 06:11
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never look at the brand, always look at the price
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Sep 20, 2017 06:14
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i only look at brands, because i trust and love brands
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Sep 20, 2017 06:25
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the lysol cleaning wipe things own big time for cleaning the stove. hth op. ps Owned ad-avoiding scum
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Sep 20, 2017 08:20
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i posted a thousand bucks worth of ads today for my show which i think is good. i hope ppl buy tix theyll like the show its cool
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Sep 20, 2017 08:20
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LastInLine posted:and therefore your statement "they may not be liminal to you but that doesn't mean you don't see them and they don't have an effect on you" is nonsense in that liminal literally means to have an effect ah yes, that's why subliminal means "no effect"
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Sep 20, 2017 09:37
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For anyone curious about marketing and advertising, check out CBC's "Under the influence", a radio show looking at current trends and phenomenons in the biz. Really good, well made & easy to listen to. I've been binge-listening to it the past couple days, liking it so far. http://www.cbc.ca/radio/undertheinfluence
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Sep 20, 2017 12:05
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Stymie posted:oh sweet thanks for the dictionary definition of a word i didn't know we were in d&d we arent but when youre using the language completely incorrectly its unlikely well find any common ground in discussion. your sentence did literally mean the opposite of your intended meaning after all Stymie posted:the point is you're seeing them and they're influencing you whether you choose to acknowledge that fact or not this is true but unfortunately entirely unrelated to my point i fully acknowledge that advertising exists and i am influenced by it do you believe people hate ads because they dont want to be influenced or because they dont want to be bothered?
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Sep 20, 2017 12:23
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CommunistPancake posted:ah yes, that's why subliminal means "no effect" i cut that from mirriam-websters explanation but it was literally the next sentence quote:Likewise, the closely related word subliminal means "below a threshold"; it can describe something inadequate to produce a sensation or something operating below a threshold of consciousness. Because the sensory threshold is a transitional point where sensations are just beginning to be perceptible, liminal acquired two extended meanings. It can mean "barely perceptible" and is now often used to mean "transitional" or "intermediate," as in "the liminal zone between sleep and wakefulness." obv. if he had written subliminal that would have been correct
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Sep 20, 2017 12:24
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Ocrassus posted:Conventional advertising is decaying. All those fancy campaign creatives and poo poo are gonna get replaced eventually by white kids doing stupid poo poo on social media and getting paid more money than you will ever see to have a given product in shot whilst doing so. lol you are incredibly wrong. with all this politically correct climate, companies care a lot about brand safety . you can't control H4d3z666's tirade against latinos (a growing and important demographic ) and your product sure as hell doesn't wanna be sponsoring him. influencers are a pain in the rear end to work with and many have non compete clauses so most companies can't work with them. the way real effective advertising is done is based on a lot of complex data-generated insights from Kantar or Nielsen or something, tied to brand universal truths , killer creative and a correct and effective media campaign and complex roas estimates. also for those who said they have never seen ads, you have. is just either word of mouth or earned media, and earned is taken into account.
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Sep 20, 2017 13:14
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*guy who uses google's mobile ad platform claiming he never sees ads*
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Sep 20, 2017 14:02
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LastInLine posted:we arent but when youre using the language completely incorrectly its unlikely well find any common ground in discussion. your sentence did literally mean the opposite of your intended meaning after all i believe that thinking and then furthermore stating you don't see ads is incredibly naive and displaying a general obliviousness, as aforementioned i also think you stated as much because you were trying to display a level of unearned superiority because of your righteous lack of ad-seeing
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Sep 20, 2017 14:47
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mulligan posted:the way real effective advertising is done is based on a lot of complex data-generated insights from Kantar or Nielsen or something*, tied to brand universal truths** , killer creative*** and a correct and effective media campaign† and complex roas estimates††. * hand-waving and justification using numerology to meet the original assumptions of the client ** horrid, damaging cultural stereotypes that perpetuate the worst aspects of our culture *** watered down garbo full of cliches, somehow costs more per second than a hollywood movie † your lady poop yogurt ads end up on brietbart †† again, numerology, this time to make sure the client doesn't dump you
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Sep 20, 2017 15:45
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Online ad metrics do involve a lot of numbers you can misinterpret but the data you have is way better than offline stuff.
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Sep 20, 2017 16:34
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yeah but the fractional distribution network effect of online ads means that a good portion of your metrics is utterly worthless because the network that bought the extra inventory from somewhere else magically ended up in an indian clickfarm and not in front of suburban american moms age 30-49 it's just referral networks all the way down
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Sep 20, 2017 17:23
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qirex posted:yeah but the fractional distribution network effect of online ads means that a good portion of your metrics is utterly worthless because the network that bought the extra inventory from somewhere else magically ended up in an indian clickfarm and not in front of suburban american moms age 30-49 there is business in detecting/stifling this as well
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Sep 20, 2017 19:05
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*opens shoddily made french glass doors, creating a clanging echo throughout the loft* it's true! i work in advertising
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Sep 20, 2017 19:06
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qirex posted:* hand-waving and justification using numerology to meet the original assumptions of the client
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Sep 20, 2017 22:08
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qirex posted:* hand-waving and justification using numerology to meet the original assumptions of the client
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Sep 21, 2017 07:56
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also lot of people in here who like to be hosed by ads and cummed in by them
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Sep 21, 2017 07:57
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Sep 21, 2017 12:51
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Stymie posted:i believe that thinking and then furthermore stating you don't see ads is incredibly naive and displaying a general obliviousness, as aforementioned ah so youre just wrong gotcha
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Sep 21, 2017 13:21
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qirex posted:the worst recent anthem ad fuuuckkkk kellogs is killing it. this one was focus tested probably by tons of demos and an overall feel good rate.
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Sep 21, 2017 13:47
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Ocrassus posted:Conventional advertising is decaying. All those fancy campaign creatives and poo poo are gonna get replaced eventually by white kids doing stupid poo poo on social media and getting paid more money than you will ever see to have a given product in shot whilst doing so. its not dying its just for a certain age: https://www.youtube.com/watch?v=-aF2R1OhohI
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Sep 21, 2017 13:50
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