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Zurich posted:#3 - Really really good advertising course, didn't go to the Open Day but my friend said it looked good. About 45 minutes on the train from London so still good links. No matter how fantastic the course is, the rest of the uni is regarded as utter poo poo as far as I know . Was this Bucks (BCUC)? I'm a Copywriter in a London ad agency if anyone wants help with careers in that field.
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# ¿ Jul 4, 2008 23:25 |
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# ¿ May 3, 2024 00:03 |
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Mein Eyes! posted:Specifically commercial galleries, though I'm equally in the dark about how museums select and purchase work. For some reason I imagine museums to be selective rather than receptive of new work. I can't help with your question but for anyone hesitating in replying to Mein Eyes! because it's such a hard field to crack - he is an awesome artist. And no, I don't know him personally, I commissioned a painting and it rules.
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# ¿ Aug 9, 2008 22:35 |
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Zurich posted:Does anyone at top-level ad agencies (more Saatchi/TBWA/WK than small-town) come from a graphic design background? Namely, art directors. On my previous course at college (I'm from England, BTEC ND Graphic Design) we did a unit of advertising which was great, but I'm now doing a graphic design degree which specifically doesn't deal with advertising. I don't know about Art Directors, but couldn't you be a Designer in an ad agency with your graphics background? My agency (it's definitely no W+K, mind) has heaps of designers doing web stuff, emails and print. Or do you definitely want to do concepting?
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# ¿ Dec 23, 2008 15:47 |
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Zurich posted:I'd like to do the conceptual stuff. I like pretty things but witty things are better. OK, well I see absolutely no reason why you can't. Creatives come from all over the place. Granted, the majority come from Bucks Uni and places like that these days, but that doesn't mean you can't have a different background. I'm a Copywriter and I didn't go to Bucks. You don't need qualifications, you just need to be good. Your graphics skills will definitely help in producing a good portfolio ("book") to show at interview. You just need to buddy up with a copywriter and get a book together. You could maybe start with the D&AD Workshops: http://dandad.co.uk/education/workshops.html - it's six weeks of getting a brief, having a week to work on it and then presenting your work to the agency that set the brief for feedback. It's knackering but it's pretty useful.
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# ¿ Dec 23, 2008 21:45 |
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Zurich posted:Thanks for the advice Yeah, I did the integrated one 'cause I work in an integrated agency. And also because that one goes to some agencies I've actually heard of (Iris, Kitcatt Nohr etc) whereas the above-the-line one seemed to go to random places I've never ever heard of (England (apparently an agency), jwtcheethambell (not just JWT) etc). It's a bit of a myth that you go round BBH and Saatchis on the ATL one. What year is your friend in? I know some folks at Bucks.
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# ¿ Dec 24, 2008 01:14 |
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Zurich posted:He's a first year. Does your agency have any connections with Ravensbourne out of interest? No... I've never even heard of Ravensbourne but maybe the creative PA would have. She deals with work experience and placements and stuff. S&S do a summer scheme every year, yep... it's more of a grad scheme/traineeship thing, though, and geared towards account management. Also, it's fiendishly difficult to get on - the year before last they wrote on a piece of paper "Turn this piece of paper into a job". And that was your application. Jeez.
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# ¿ Dec 28, 2008 21:47 |
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GodofGravity posted:Anyone have any advice on getting into creative advertising? Firstly, where do you live? The ad industry varies hugely by location.
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# ¿ Jan 14, 2009 21:33 |
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GodofGravity posted:I'm in Southwest Michigan. Most places I was applying were near Chicago, Detroit or Grand Rapids. Ah, OK. I'll let an American goon help you out then, I hear it's quite different across the pond.
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# ¿ Jan 14, 2009 22:45 |
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KittenofDoom posted:Out of curiosity, would it help my job-seeking if I lived within the city I want to work? A guy at my office (London) moved to Scotland. He didn't tell work until he'd done it, he just did it. It's been no problem, and that's a whole other country. Maybe just leave your address off your resume? You only really need a website/email address/phone number these days anyway.
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# ¿ Jan 20, 2009 20:40 |
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srphm posted:I think you are right on track with the creative role at an agency. Sometimes my agency will get clients that have little to no clue as to what they want I don't know about yours, but at my agency, the clients don't know what they want until you present them with your first draft. Then they know exactly what they wanted, and it definitely wasn't what you've done.
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# ¿ Jan 21, 2009 23:09 |
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KittenofDoom posted:I still feel like I'm flailing in the dark. For those with agency experience, can you take a look at my portfolio and give me an idea what path I ought to pursue? Your portfolio confuses me because there's no explanation of the work there - it's just there. I think you should add text to the pieces, explaining what they are, what you used to create them and what you did with them. Like the Pique one - you could put something like: Packaging design for Pique (men's cologne) Created in Adobe Illustrator Now on sale at pique.com Or whatever. As a prospective employer I'd want each piece to justify its place and explain how it demonstrates your skills. Also, I think you know this already, but your resume plays up your skills in programs like Photoshop and After Effects, but a lot of the work in your portfolio is done by hand with pencils or paint or whatever, which is weird and irrelevant. The photograph is especially confusing.
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# ¿ Jan 28, 2009 21:19 |
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Dr. Lenin posted:What's the best way to layout a portfolio that will be sent via email? I have a lot of photos to show, but not sure how to split them up. I was considering making a powerpoint that has a photo on each slide, but I am not sure how many categories to use or what to put in there. I have photojournalistic, landscapes, portraits, and many abstracts... not sure if all of them should go in there. Any advice or guides on how I should go about forming my portfolio? The ones I see from photography agencies are always PDFs with the photographer's details and five or six pictures as a sample. Filesize-wise, you can't send much more than that by email anyway.
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# ¿ Mar 4, 2009 01:02 |
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Zurich posted:Can someone take a look at my CV? I just redesigned it (again), still not entirely happy with the copywriting at least (but I'd prefer it to be human than formal) I like the CMYK look of it, but I do feel like it's missing some stuff. Like what kind of job you're looking for, and what experience you've got. I know you've put a client list on there and you've got a portfolio, but it feels like your CV should at least mention that stuff. What do you need the CV for? Are you applying for placements or something? It's a bit confusing because you're still at uni.
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# ¿ Mar 14, 2009 18:06 |
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Zurich posted:I was thinking of adding in a 'mission statement' to the effect of 'I live and breath design and am eager to learn anything. I also make an awesome cup of tea.' (but not like that because it sounds desperate, but you know what I mean) I think that's a good idea, and I'd also add in a line about what you're looking for. Don't forget to apply to ad agencies for experience, they could probably do with some Art Directors at the mo. I'll ask my agency as well if you like, but it'd be work experience rather than freelance because we're all recessioned-up
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# ¿ Mar 15, 2009 13:15 |
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Zurich posted:Sweet, I'll get on that. I've had a closer look at your website now, not sure if it's just me but the years go 2009, 2007, 2008 - why aren't they chronological? Also I'd take the Bubblegum Screw stuff out if I were you, or at least the CD cover. It's not nearly as strong as your other work. Other than that, it looks great. I've passed your details on to one of our designers, hopefully we'll have a slot to fit you in for work experience at some point. We're in central London, is that OK for you?
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# ¿ Mar 16, 2009 15:38 |
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Zurich posted:Sweet, taken it out. Thanks for the crit. I have absolutely no idea why it won't go in chronological order, some PHP weirdness that I'll have to have a look at I can't seem to PM you so I'll say it here - I sent your portfolio around the designers at work and they all agree you're really talented. One of the design heads has put you in a folder he keeps of people for work experience/junior jobs. Annoyingly we only have enough computers for the designers we've got, so they're not willing to get you in at the mo. I did beg, and I said can't we get you in when someone's on holiday, but apparently when that happens they'll all be too busy to tutor you. I know it sucks but at least they all think you're good, and you're on the list of work experience dudes if they ever decide they're not too busy!
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# ¿ Mar 26, 2009 21:26 |
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Zurich posted:
It's an issue with licenses I think, the software needing to be licensed to the company and whatnot. And there'd be no desk for you either. It sucks massively but I badgered them about it as much as I can. I will try again when they're less busy though, see if I can twist someone's arm
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# ¿ Mar 28, 2009 22:20 |
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RiceTaco posted:Anyone ever deal with Creative Circle? They always post a lot on craigslist, monster, careerbuilder, etc. in major cities. Sounds like a typical job placement agency... I don't know what country you're in, but in England, Creative Circle is an advertising-related company that runs some well-respected awards, produces an annual and does some membership-related stuff that I don't understand even though I'm a member.
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# ¿ May 7, 2009 00:28 |
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cheese eats mouse posted:I'd be interested as well, except I'm wanting to go to the UK. I don't know about scholarships but Ravensbourne and Central St. Martins are well-regarded for design and art, or if you're still thinking of advertising, Watford and Bucks are considered the best.
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# ¿ Jun 12, 2009 18:41 |
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cheese eats mouse posted:Know any for broadcast design/motion graphics? Are you after undergraduate or post-grad?
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# ¿ Jun 12, 2009 19:00 |
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cheese eats mouse posted:Know any for broadcast design/motion graphics? I asked my motion graphics buddy, and he said "Ravensbourne would probably be first call for me, but wouldn’t he be better getting a job somewhere? He’ll learn more that way and time in the industry counts more than it should."
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# ¿ Jun 16, 2009 14:55 |
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Zurich posted:come to Ravensbourne This is true. But my friend who does motion graphics here (and went to Ravensbourne himself) says "I don’t think there’s any point doing a post graduate course if you want to get a job over here. People will be more concerned with what you can do, not where you’ve been". So if you've already got the undergrad, why not just get a job?
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# ¿ Jun 16, 2009 15:10 |
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Zurich posted:Probably not, you're still building on the same foundation, just learn how to animate and how to use After Effects Yeah exactly. My designer friend said a couple of short courses would be better and much cheaper for you.
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# ¿ Jun 16, 2009 23:22 |
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cheese eats mouse posted:OK cool. I already know how to animate. I think I'm going to push harder for work to get an account at lynda. Their instruction videos are amazing. If not 20 bucks a month won't kill me. Are you still coming to the UK?
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# ¿ Jun 18, 2009 00:38 |
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cheese eats mouse posted:I've always wanted to live outside the U.S. for a bit. I don't know because I want to live in Chicago as well. Wherever life decides to take me. OK, well let me know if you do. I work in advertising in London and I could introduce you to some folks if you wanted.
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# ¿ Jun 18, 2009 10:51 |
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Agnes posted:That helped me! Thanks! I'll consider these minors and try to get more info on them. Also, I heard about Miami Ad School which has an Art Direction or Digital Design 2 year course... Anyone know if it's good? I have a colleague that said that it was a good school for people looking to have creative career in advertising. Miami Ad School is excellent, one of the best.
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# ¿ Jun 23, 2009 12:27 |
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Dauher posted:Hey guys, this is sort of a cross post from the career forum, but I figured this is a bit more of a specialized place to put this. I put together my resume using same's template from the first thread. Wondering how you guys thought I executed it layout wise, as well as the actual content. Firstly, I think PDFs are the best option because people have different versions of Word, and your carefully-placed columns can go really screwy when opened on other computers. So PDF works better for that, even though it's slow as hell. Secondly, as an ad copywriter myself, I'd say you can definitely afford to take out the landscaping job. It's completely irrelevant and you've got enough to fill that section without it. "Media related" should really be "media-related", and if I were you, I'd put something more solid in that section. "Further develop my abilities" is vague. You'd be better off saying exactly what kind of development you're looking for. Are you looking for work experience or an actual job? It reads like work experience, mostly because you've said "to gain experience". If you're looking for a permanent job, you'll need to overhaul that section a bit. If not, adding your date of birth might be useful, to make it absolutely clear you're not entering the world of work just yet. I would put Marketing Assistant on the line directly below "Symphony New Brunswick" (is New Brunswick the location? If so, you need a comma after Symphony), then leave a line, then start the description with "Created...". "Up to date" should be "Up-to-date". I wouldn't normally pick on small things like that, but if you're looking at copywriting jobs, you need to be flawless. Under Three-D, in the sentence "Responsible for...", take out the second "for" ("and for keeping..."). You could also stand to lose "in general" — it doesn't add anything. In the second column, under "Skills Overview", you've misspelt "experienced", and, I think, "film" (unless "fim" is a type of camera I'm not aware of). If you can think of another word instead of one of those uses of "equipment", that'd be good, because the repetition doesn't read too well. In some of the bullet points in that column, you have a space after the dash (-) and in some, you don't. Better to make that consistent. "Responsible for writing ad copy to most effectively convey a client’s message and hitting the proper voice for them." — if you're going to leave this as-is, then you need to change "hitting" to "hit". But I'd recommend something like "Responsible for writing ad copy to effectively convey a client's message, while staying within the boundaries of their brand tone-of-voice". That's just off the top of my head, but I'm not sure "hit the proper voice for them" is the most professional way to say that. I think "writer's room" should be "writers' room", unless it's just for one writer. In the bit about "Hide and Seek", this bit: "which would be produced for the "Diplomatic Relations" series" is confusing, it sounds like it was going to be produced but wasn't, or something. You'd be better off putting "which was produced..." and then getting rid of the second "which" before "screened...". Some idea of your level of skill with the computer programs you list might be good, too. Finally, I don't get from your resumé what job it is you're looking for. Unless, like I said before, you're after work experience. But there's a bit of a mixture of design, film and writing, so if you are after a permanent position, it'd be good to focus on one of those areas. Sorry this is so long. I know it sounds like I've made a lot of criticisms, but actually your resumé was far superior to a lot of the junior ones I've received at work.
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# ¿ Jul 15, 2009 12:27 |
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Zurich posted:Hey Marsh, can you drop me with an email with your email address so I have your email address to email you about some stuff - my email is on my website and alas I don't have PMs! Is your website latestwonder.com? Because it's saying "Forbidden" at the moment. Edit: Oops, didn't read the usernames and assumed you were the chap who posted his resumé. Hello again. marshmallard fucked around with this message at 17:18 on Jul 15, 2009 |
# ¿ Jul 15, 2009 16:06 |
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KittenofDoom posted:I've updated my portfolio with some work I did while interning, but I want to do everything that's needed to get a real job. I agree with Zurich that the text is really unprofessional. If you're trying to get hired, things like "Yay me" don't make you come across as fun and friendly, they just make you sound like a teenager. You definitely need the "About me" page, and by all means add a couple of jokes or a bit of personality. But the majority of the text should be professional-sounding and highlight your experience and skills. "I know a lot of programs. I mean a whole bunch of em." is not helpful to me as an employer. Some examples of the programs you can use and to what level would be much better. I can see you've put it in your resumé, which is good, but you can't assume people reading your site will click it. They might give up before then. Also, from the About Me page, the links to Sketchbook and Random Fun! don't work.
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# ¿ Jul 16, 2009 09:44 |
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KittenofDoom posted:Does anyone have a list of well-made portfolio sites handy? I generally produce much better work when I have something to reference. You mean "Does anyone have anything I can copy"?
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# ¿ Jul 19, 2009 18:09 |
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JoeWindetc posted:Any tips for selling artwork? I imagine getting a local gallery to display some work with be the first step. I have a website that I would add info to as well. I'm just kind of lost on marketing what I have, specifically custom sculpture pieces. Set up an Etsy shop for your paintings, and put your sculptures in the Custom bit. The Etsy thread might help
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# ¿ Aug 2, 2009 19:12 |
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cheese eats mouse posted:Hey this is from a while ago, but I was thinking are there any internship opportunities or are they only available to UK students? The way it works for designers and 3D/motion graphics dudes is that you try and get unpaid placements. Work experience, basically. It sucks, I know. They're not arranged formally, you just pepper agencies with cool or interesting applications and hope you'll get your foot in the door. They definitely wouldn't mind you being American and not a UK student, though.
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# ¿ Aug 24, 2009 19:41 |
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Those of you looking for design internships in the UK, the "It's Nice That" blog has just opened a jobs page and there are quite a few on offer there: http://www.itsnicethat.com/jobs
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# ¿ Aug 30, 2009 23:47 |
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Zurich posted:Don’t think I posted my portfolio mailer. Had a good response to it so far and it’s pretty cool having something that folds up to A5 to give interviewers rather than carrying around a massive portfolio and stuff. Marsh I was going to send you one but I only printed a few and ran out . Will save you one from the next run though Aww yay looks like a great piece, I'm looking forward to having one! So who have you sent them to so far? Or is that better to discuss by email?
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# ¿ Sep 15, 2009 00:09 |
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zaepg posted:So I'm asking for some thoughts/comments/critiquing on my portfolio for college. You need to fix the title in that first YouTube video so it says "Portfolio Preview" and not "Portoflio Preivew".
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# ¿ Dec 31, 2009 15:20 |
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Pantothenate posted:Do you have to no somebody? You might want to work on your proofreading if you want to be an editor! Seriously though, if the job writing promotional leaflets and stuff appealed to you, then you should consider being an advertising/marketing copywriter. I work in a direct and digital marketing agency as a writer myself, and it involves authoring anything from instruction booklets to posters to websites to emails to letters for various well-known brands to send to their customers. What kind of agency you'd be good for depends on what you like to write. There are two kinds of copywriters, really - the ones who write lots and lots of words, and the ones who write headlines and come up with ideas mostly. Unless you want to form a team of two with an Art Director and come up with ad ideas yourself, it sounds like you want to be the first kind. So, basically, start looking into copywriting - there's loads of stuff on the web - and start writing creative and interesting letters/emails/mailpacks to marketing agencies near you. Show off your writing skills and your tenacity, ask for placements, ask to just come in and talk to them, anything to get a foot in the door. Getting your first copywriting job can be quite hard, but genuinely good writers who actually want to write and not create whole ads are quite rare in the industry these days, so you shouldn't find it impossible.
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# ¿ Jan 16, 2010 01:25 |
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This might seem like a bit of a silly question, but when you hand your notice in, what do you actually write? I've just had my second interview for a job I'm really hoping to get, and I'd like to have my notice prepared, but I don't know what to put. I'm on very good terms with the person I'll need to give it to, does that make a difference? I don't want it to seem overly formal, unless the letter is just the formality and the real conversation happens verbally.
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# ¿ Jan 21, 2010 00:18 |
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Slashie posted:
Thank you, that helps a LOT Unfortunately I'm on three months' notice rather than two weeks (!!!) but hey, it'll end eventually...!
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# ¿ Jan 21, 2010 11:47 |
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Orleans posted:I want to write. I've always loved composition and throughout my schooling have tried to take as many writing and English classes as I can, and now I'm stuck at a community college trying to figure out what I want to do with my life. Become an advertising copywriter. Please. There are so few of us who actually give a poo poo about writing and know the rules, let alone who are able to craft good, persuasive arguments for longer pieces. There are a lot of avenues within copywriting - you could write website content, traditional ads (billboards etc), direct mail (letters, mailpacks, emails...) and so on. I can't advise on how to get into the industry because it's different in America to where I am (England), but start looking into it if it sounds like something you might enjoy.
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# ¿ Feb 16, 2010 20:20 |
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# ¿ May 3, 2024 00:03 |
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Yeehaw McKickass posted:How do people feel about creative leave-behinds? I'm looking to break into a copywriting position at a larger ad agency and have heard a variety of opinions. The key is to be cool, original and not desperate. The McDonald's thing has been done, and if you're looking for a creative job, it's not ideal to be derivative before you've even started. So try and think of something that you haven't read about anywhere - your competition will have read the same things. If you're sending something in the post, a so-called "lumpy mailer" is often a good idea. That means along with your CV/begging letter, include an object that makes the envelope a bit lumpy. That intrigues people to open it. Obviously it should make sense, don't just chuck something random in there. Also, if I were you, I wouldn't send stuff to the HR person or the Creative Director. They have no time and giant piles of similar stuff. Try and send it to someone a lot more junior - it'll be novel and exciting for them, they'll actually spend time reading it, they'll sympathise because they were in your position not so long ago, and crucially, if it's good, they'll take it to the CD. I can't stress enough how much more impact it makes when a trusted staff member brings something to show the CD than when it arrives in the giant post-pile. Finally, this should go without saying but make sure the writing throughout whatever you send is top-notch. It doesn't need to be punny or clever, it just needs to be well-crafted and easy to read.
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# ¿ Mar 8, 2010 10:32 |