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Hey everyone, wanted a critique on my startup: We noticed a few problems in the start up world: 1. It is getting increasingly difficult to search for a domain, the time it takes outweighs everything when the product should be the focus. 2. It is prohibitively expensive to buy a domain from other sources. Our site alleviates these two concerns. We create BRANDED domains: we sell the domain + logo. Our site is here: http://namella.com/ We're looking for some feedback on our site, is our value proposition clear? Other directions we could take with this site is that it spurs entrepreneurial ideas within the viewer...
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Oct 12, 2011 20:49
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snagger posted:I like it! I'll chime in with four quick things after a 30-second look over: 1. Yea the tagline needs work, it needs to be short enough to look good but descriptive enough to get the point across. 2. I'd like to think we're good at this naming thing, look at the fantastic names we have in our portfolio! Offering a service is in our immediate future, were planning on building that into the site without taking away from the pre-branded brands. 3. We don't want to offer any pre-branded TLDs that isnt a .com. We will work with a custom job if the customer wants it. 4. Thats what we have available for our pre-branded domains. Phase two is to introduce customization/professionalization for people's brands. Our idea is that this "store" should give us credibility for people to pay for custom jobs where real money is.
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Oct 13, 2011 17:19
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Konstantin posted:One big thing I think you may be neglecting is the IP side of this. The memefront.com and memeoable.com logos in particular look like ticking time bombs, no one really knows who originally created those images, so there is no way to prove that you aren't infringing on someone's IP. There is no way I would want to take that risk with my startup. The PayPleaser logo looks way too much like the PayPal logo, so there's another lawsuit waiting to happen. We've definitely taken this into consideration. I think our designer went a little too close with PayPleaser and that is something were working on. The meme stuff is so publicly utilized that really, nobody can claim ownership. You're buying a brand, an identity. Have you ever tried to come up with a catchy name for your startup, along with a logo? We're targeting developers that want to focus more on their product and don't have time to deal with the domain name/logo search process. They can come to our site and drop a couple bills and have a fantastic domain with a logo that will last them through the first round of funding. You'd be paying MULTIPLES of our price for the work we offer on Sedo or Brandbucket.
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Oct 13, 2011 17:27
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snagger posted:On one point, I have an unanswered question. On the other, I have an opinion: 3. That's an interesting point. I think once we gain traction including recognition of the Namella brand, we can definitely start to consider these. As it stands, brandbucket does not provide this service and they are wildly successful. However, it may be a way to differentiate ourselves from them. Interesting, thanks. 4. Right, It really depends on the direction of the customer. If our pre-branded domains are successful, we will build up that business. If our custom products are successful, then we will focus on that. In the meantime, until our site gains traction, I feel it is in our best interest to offer both services side by side. We're working on our site to bring notice to our customization services. Thank you for your comments everyone!
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Oct 13, 2011 20:46
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mcsuede posted:A service to resell good domains to startups is one thing but prebranding them with logos is ridiculous and detrimental to those potential businesses. Branding doesn't work like that, or rather, good branding doesn't work like that. Care to explain how pre-branding is detrimental to a potential business? Think of a casual entrepreneur who has a full time job, trying to diversify his income stream with a consulting business. He has some ideas for his company, but nothing he's set on. He wants a great domain name that his customers will remember, but nothing he comes up with is available. He's open to really anything catchy, and that's where we come in. He'll visit our site, choose from a few solid domains "Agrity.com" for a hypothetical finance consulting business called "Agrity Consulting" or "RipeBrand.com" for a hypothetical marketing business. The logos are meant to generate excitement for the brand and the domain. We've had a few customers so far that have liked it. 
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Oct 14, 2011 19:22
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mcsuede posted:Branding is not branding if it doesn't take into account the actual dynamics of the company the branding is for, their competition, their goals, their audience, etc. Brandbucket.com is WILDLY successful with their business, and we want to take a slice of that. I guess I posted here not to see if this is a viable business model (it is, see brandbucket), but maybe to look for a way to execute better or potentially differentiate ourselves from them.
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Oct 16, 2011 22:59
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Hey everyone, I posted late last year about my startup (http://www.namella.com) and received mixed feedback from most of you. The site was largely successful (so gently caress you!), but we noticed that our customers overwhelmingly wanted custom domains. We pivoted. Yesterday we relaunched Namella as sort of a brand consultancy, we will provide custom domains for $199. So check us out and let me know what you guys think of the new strategy.
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Jul 3, 2012 00:15
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| # ¿ Apr 29, 2024 04:11 |
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jjttjj posted:stuff Thanks for the feedback! This is exactly what we wanted, an intermediate page that asks simple questions about the biz. I gotta say that we're working on it, but shopping cart apps are tricky for creative people, to say the least. Edit: Implemented! Thanks! sry4partying fucked around with this message at 05:15 on Jul 3, 2012 |
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Jul 3, 2012 00:57
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