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Does anybody have any recommendations for how to track an ad waterfall? Has anybody here dabbled in CPM arb?
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Oct 30, 2014 16:57
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Royal Jeans posted:Does anyone have any recommendations for sites to check out competitors rankings? I'm looking for general traffic stats/and or search ranking info. I've been on Alexa, Ahrefs, Moz, and Blogrank. I don't know if there's any other obvious sites I'm missing. semrush, similarweb
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Nov 14, 2014 00:57
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Haven't seen any discussion on this, but if you have decent traffic you can make good money from native ads. There is: https://www.revcontent.com/ http://www.taboola.com/ http://www.outbrain.com/ http://www.adblade.com/ They'll all pay you per click, which could be good based on your volume. Another easy way to get some revenue is to put some overlay units on your site, some of which might pay you around $10 CPMs but that means your visitors will be hit with a 15-30 second overlay video ad that they might not be able to skip immediately. Though you could manage these things to only pop on certain pages so it's not as intrusive. http://www.genesismedia.com/ is a good one for that. On the other hand you can also pay those native ad companies to run your ads, but you will pay anywhere from 0.05 at the beginning of the month / quarter to 0.15 a click at the end of the month / quarter. So you might be able to make a profit doing that, but I'm not sure how Google would view this if you're using AdSense.
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Jul 31, 2015 02:09
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What exactly are you looking for KPI wise? You could use https://www.revcontent.com/, not sure how low you could get your CPCs though. Do you have a budget set aside for promotion / traffic to spend on FB or content networks? Are you allowed to edit the blog design? As it is the page just dies at the end of the post, you need to include a related / top posts section after to keep users clicking. Growth will come from users posting comments / sharing the content, so having some share buttons that stand out and perhaps a Facebook powered comments section will help.
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Dec 1, 2016 16:26
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