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BetterLekNextTime posted:I've been a super small time nature photographer coming up on the 1 year anniversary of my business. Most of what I sell are inkjet greeting cards that I sell mainly in-person at markets and festivals and on Etsy. This past weekend I was set up at a neighbor's house for an open studio event and someone came up saying she was a "broker" and that she worked with a some new-agey boutiques and gift stores to stock cards and such. I don't have all the details yet, but it sounds like she would shop around my cards and then take ~20% of the wholesale if any store places an order, and she would keep up with the re-orders. I have my prints in a number of stores now but I don't use a broker. I'm not sure I could be profitable if I did use one. At best you're going to be pricing your stuff at 50% off your retail prices (i.e. keystone pricing) although you'll find that a lot of stores want a lot better margins than that now. If a broker is taking an additional 20% off the wholesale that is a significant chunk of your profits. The best option, if you can afford it, is to get into the wholesale shows and get your stuff out there to retailers yourself. It's crazy expensive to do a show, but if you get in the right one (for you this would be a gift show) it can be the best way to get your wholesale contracts rolling in. Those same retailers that the broker is offering to sell to are the ones that shop at these wholesale shows to get their product lines. I can probably write a book's worth of text on this at this point so let me know if you have specific questions. In terms of UPC codes I wouldn't bother. Every store I have my stuff in uses their own and no one has ever asked for my prints to come with them.
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Jul 1, 2019 16:44
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BetterLekNextTime posted:Thanks! Actually, turns out it's only 15%. For wholesale you want to make a linesheet instead of a catalogue. I spent $500 making 250 fancy line sheets, spent another few hundred mailing them out to various retailers across the country, and got some interesting opportunities out of it. Check out this video series: https://www.creativelive.com/class/sell-your-products-retailers-megan-auman It's worth the purchase if you're serious about getting into wholesale and even though it's from the perspective of a jewellery designer it was incredibly helpful to me.
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Jul 2, 2019 14:42
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Looks like ravenkult brought this thread back from the dead, so I'll ask my question here since I'm not sure where else it should go. I'm currently planning a project that combines my two side business of wildlife photography and 3D miniature printing and will be producing fantasy-themed models based on the wildlife I've photographed. For this project I need an artist to create a series of images like the one I'm attaching to this post. These images will be used by a digital sculptor to create the 3D models, so they need to be accurate in scale and highly detailed. I can provide a ton of reference material since the basis for the models are wildlife I've photographed. I have so many questions around this though: 1. How long would it take for an artist to produce a single image like this? 2. Consistency of the artwork is really important, but is it reasonable to think a single artist could make 30 or so of these over the course of a couple of months (assuming there's some revision work needed as well)? 3. Is it normal to structure the fee and payout for a project like this based on each image, or would it be more project-based? 4. For work like this, would I automatically be the copyright holder or do I need to work that out with the artist, and is that a controversial thing to ask for? 5. What would you charge as the artist (either for each image or for the entire project)? 6. How easy would it be for another artist to step in and take over producing the same style of image if the original artist I was working with was unable to continue for some reason? 7. Anything else I should be asking here? Any help/advice would be most appreciated.
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Jun 26, 2021 17:16
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