the innovation blue sky thread [disrupt entrenched paradigms]

The Something Awful Forums > Discussion > Serious Hardware/Software Crap > YOSPOS > the innovation blue sky thread [disrupt entrenched paradigms]

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qirex: Feb 15, 2001

deep thoughts by r. "ray" wang of constellation research

quote:

You�re either going to disrupt or be disrupted in a digital transformation. As we all know, the pace of change has been intense. The incremental innovation that is out there is normal, but companies that follow that approach won�t be able to keep up.

Consider the Sony Walkman. It was invented nearly 35 years ago. One could argue that this was Sony�s big transformational innovation, the one thing that really put Sony on the map as an innovator. You could make the case that other products � perhaps TVs � did that, as well. You could argue that PlayStation was an innovative part of Sony�s identity. But other companies also had video game systems. You could say that Sony led in CD and DVD players. But they partnered with Philips, so Sony wasn�t alone. You could talk about Sony�s Trinitron technology, but that was before the Walkman.

Sony actually hasn�t really innovated in the past 35 years. In fact, the company has been destroyed by others like Samsung because it hasn�t had much transformative innovation. Sony�s next innovation after the Walkman was the double-cassette Walkman, allowing users to put two cassettes in the cassette case and play up to 180 minutes of music.

But that shift from the Walkman to the double-cassette Walkman was an incremental innovation. The transformational piece would have been an MP3 player.
Sony actually had three MP3 players. There were different divisions warring with each other within the company. The units were coming out at a time when Napster, LimeWire, and others allowed anyone to share music for free. You never had to pay for music again. These services, and their users, were flipping the bird to the music industry for, as they saw it, gouging customers for years by charging $20 for an album that really had only one to two good songs.

Let�s be clear. Since Sony was also in the business of producing and selling music, there was no way it was going to cannibalize itself by introducing one of those three MP3 players into the market so that people could more effectively steal the company�s music. So it sat on the technology.

At the same time, Apple decided to get into the music industry. And the company came through with a breakthrough innovation: The iPod. When Apple announced and launched the device, it was not the best-sounding music player. It didn�t have the best battery life. It was actually predicted to fail because of these problems. It had a great interface, but its real success was the fact that it was a business-model innovation. Apple got users to spend 99 times more for music that they could get for free. People were willing to go from free to 99 cents because they liked the iTunes store, they liked the ecosystem, and they liked the interface. Apple changed the music business.

Sony wanted to be Apple. Sony had all the digital IP and design � the same components Apple had. But Sony didn�t want to cannibalize its existing music business with a new business model, so Apple eventually took that digital mantle away from Sony. Then Apple released another breakthrough innovation � the iPhone. The iPhone singlehandedly destroyed 27 business models.

We�re talking about businesses that are never going to come back, businesses that were part of the 52 percent of organizations that have been eliminated, merged, acquired or fallen off the list of the Fortune 500. That�s huge. It�s everything. Where do you go to get your film developed? Not a one-hour photo shop. You don�t do that anymore. Film�s gone. Kodak�s dead. What do you do when you want GPS? Do you get a Garmin or other navigation device? You don�t need that. It�s on your phone. What do you do to take a memo? Do you buy a little Casio recorder? No. What do you shoot movies with? A camcorder? You don�t need that video camera anymore. You don�t need a compass. You don�t need a flashlight. You don�t need an alarm clock. It�s all on the iPhone.

Just look at the mobile business. If we go back to the year 2000, the companies that were going to be hot, the companies that were in charge of mobile, that were going to change the world, were BlackBerry, Microsoft, Nokia, Symbian. BlackBerry scoffed: Who wants a smartphone? Those things are ridiculous. But the fact was, this was the breakthrough innovation, the business-model innovation that led the way.

The pace of change is fierce as these business models converge. Apple, seen as innovative, puts out one device a year. But that�s not fast enough on the phone side. It�s not fast enough on the tablet side. Samsung, which produces many of the components for Apple, puts out a new device every 30 to 40 days. It might be a Galaxy S, it might be something else, but they put out a new phone every 36 days. They are putting out innovation at a faster rate, and some say maybe they�re copying innovation at a faster rate. But the point is, Samsung wants to be Apple. And it could be.

not gonna unpack the whole thing but that last bit is like a singularity of mega-wrong:

incremental improvement considered innovation
innovation taken as an absolute value of net good
assumption that apple is "losing" the phone game by any [non-stymie] measure, especially compared to samsung which is on like year 3 of having their lunch eaten by chinese android companies
weird assumption that a company that's getting better at copying will somehow shift gears into having worthwhile new ideas

so anyway, let's workshop some thought leadership re: innovation and awful innovation thinkpieces that look like markov chain output, we've got markers and giant post-it pads and there's sparkling water, kombucha and nitro cold brew coffee in the kitchen plus we'll be getting some sandwiches for lunch [if you have a food preference or sensitivity you haven't told us about yet go talk to todd at the front desk and we'll put you down for a salad or a low carb wrap]

# ? Sep 3, 2015 21:12

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# ? May 9, 2024 23:11

pram: Jun 10, 2001

# ? Sep 3, 2015 21:13

Triglav: Jun 2, 2007; IT IS HARAAM TO SEND SMILEY FACES THROUGH THE INTERNET

innovation used to be a bad word

maybe it still is

# ? Sep 3, 2015 21:15

PuTTY riot: Nov 16, 2002

fived and subscribed

# ? Sep 3, 2015 21:16

angry_keebler: Jul 16, 2006; In His presence the mountains quake and the hills melt away; the earth trembles and its people are destroyed. Who can stand before His fierce anger?

0 * 99 = 99

source: clearly a very wise man with good opinions to whom we should listen

# ? Sep 3, 2015 21:28

qirex: Feb 15, 2001

c'mon people let's get some ideas out there remember no bad ideas
*crickets*

# ? Sep 3, 2015 21:28

angry_keebler: Jul 16, 2006; In His presence the mountains quake and the hills melt away; the earth trembles and its people are destroyed. Who can stand before His fierce anger?

my idea is the terrycloth necktie and actually people go wild when they see them

# ? Sep 3, 2015 21:34

pram: Jun 10, 2001

my idea is a social network thats *gets buried under literal mountain of vc cash and dies*

# ? Sep 3, 2015 21:34

carry on then: Jul 10, 2010; by VideoGames
(and can't post for 10 years!)

how about we leverage cloud paradigms and analytics resources to increase momentum in our mainframe division?

# ? Sep 3, 2015 21:36

qirex: Feb 15, 2001

yospos for dogs:
- suppress cat thread
- "you posted" screen now says "who's a good dog?"
- audit green/amberpos for achromatic vision accessibility

# ? Sep 3, 2015 21:37

qirex: Feb 15, 2001

carry on then posted:

how about we leverage cloud paradigms and analytics resources to increase momentum in our mainframe division?

on demand containerized mainframes

# ? Sep 3, 2015 21:38

Triglav: Jun 2, 2007; IT IS HARAAM TO SEND SMILEY FACES THROUGH THE INTERNET

a social network that connects consumers and advertisers

# ? Sep 3, 2015 21:39

pram: Jun 10, 2001

Triglav posted:

a social network that connects consumers and advertisers

# ? Sep 3, 2015 21:43

qirex: Feb 15, 2001

Triglav posted:

a social network that connects consumers and advertisers

a social network that connects brands with other brands to leverage existing synergies [and maybe romance?

]

# ? Sep 3, 2015 21:43

angry_keebler: Jul 16, 2006; In His presence the mountains quake and the hills melt away; the earth trembles and its people are destroyed. Who can stand before His fierce anger?

a cutting board with an adjustable knife holder that turns any chef's knife into one of those big paper cutters from grade school to train people how to use a knife

# ? Sep 3, 2015 21:53

pram: Jun 10, 2001

a sous vide with a built in digital assistant

# ? Sep 3, 2015 22:01

pram: Jun 10, 2001

it can be named sous-ey :iamafag: sous-ey please reschedule my meeting while i eat some delicious, perfectly sous vide'd steak

# ? Sep 3, 2015 22:02

pram: Jun 10, 2001

how about a smart wine fridge that can keep track of your collection and automatically reccommend you nuanced pairings

# ? Sep 3, 2015 22:07

qirex: Feb 15, 2001

sommm™, I'm having red snapper tonight, what do you recommend?
Ｉ＇ＤＳＵＧＧＥＳＴＴＨＥ２０１５ＲＩＰＰＬＥＳＥＲＶＥＤＯＮＩＣＥ

# ? Sep 3, 2015 22:13

pram: Jun 10, 2001

qirex posted:

sommm™, I'm having red snapper tonight, what do you recommend?
Ｉ＇ＤＳＵＧＧＥＳＴＴＨＥ２０１５ＲＩＰＰＬＥＳＥＲＶＥＤＯＮＩＣＥ

# ? Sep 3, 2015 22:18

qirex: Feb 15, 2001

a social networking plug-in that monitors your significant other's activity on several websites to look for problematic trends or phrasing (please do not use for stalking)

# ? Sep 3, 2015 22:21

pram: Jun 10, 2001

a gamified, cloud connected vape that automatically uploads your vaping stats, flavors, and achievements to a social network for other vaping enthusiasts

# ? Sep 3, 2015 22:23

Valeyard: Mar 30, 2012; Grimey Drawer

pram posted:

a gamified, cloud connected vape that automatically uploads your vaping stats, flavors, and achievements to a social network for other vaping enthusiasts

good idea, jonny 420

# ? Sep 3, 2015 22:26

qirex: Feb 15, 2001

a tiny thermal printer that prints out a rss feed and makes a silly face too lol oh wait

# ? Sep 3, 2015 22:27

Skarp: Sep 27, 2013

pram posted:

a gamified, cloud connected vape that automatically uploads your vaping stats, flavors, and achievements to a social network for other vaping enthusiasts

ill start the wiki

# ? Sep 3, 2015 22:29

qirex: Feb 15, 2001

IoT-connected, nfc-enabled chastity belt

# ? Sep 3, 2015 22:59

qirex: Feb 15, 2001

vape condoms so you can test out your bros sweet rigs without getting herpes

# ? Sep 3, 2015 23:31

angry_keebler: Jul 16, 2006; In His presence the mountains quake and the hills melt away; the earth trembles and its people are destroyed. Who can stand before His fierce anger?

i've picked like 180 pounds of food over the past two days and it seem like the sort of thing a robot or unemployed millenial could be doing for some sort of points in an app

like, a drone that picks tomatillos or a hobo that brings me scrubbed beets, something like that

# ? Sep 3, 2015 23:34

angry_keebler: Jul 16, 2006; In His presence the mountains quake and the hills melt away; the earth trembles and its people are destroyed. Who can stand before His fierce anger?

an app called date score that keeps track of the romatic deeds you do and when you get enough points you redeem them for sexual favors

like you bring home a bunch of flowers hey 10 points, a nice dinner 50 points, so you can figure out the activity with the highest RoI like maybe in march you buy up 30 trays of discount valentines chocolates and get a zillion points all at once

# ? Sep 3, 2015 23:40

qirex: Feb 15, 2001

internet of things connected barbell plates with accelerometers and LEDs that light up red when people do 4" bench press

# ? Sep 3, 2015 23:43

bobbilljim: May 29, 2013; this christmas feels like the very first christmas to me

disruptive idea: a non lovely post in teh yospos

# ? Sep 3, 2015 23:55

dragon enthusiast: Jan 1, 2010

digitally transform my butt

# ? Sep 3, 2015 23:58

Valeyard: Mar 30, 2012; Grimey Drawer

a smartwatch app that phones home to your pi that updates a website letting people know if youre dead or not

http://imdead.lol/valeyard

# ? Sep 3, 2015 23:58

qirex: Feb 15, 2001

bobbilljim posted:

disruptive idea: a non lovely post in teh yospos

Shitposts as a Service

# ? Sep 4, 2015 00:23

The Management: Jan 2, 2010; sup, bitch?

dog sharing service

# ? Sep 4, 2015 00:51

The Management: Jan 2, 2010; sup, bitch?

reverse uber, where people pay you to drive their cars

# ? Sep 4, 2015 00:53

qirex: Feb 15, 2001

The Management posted:

reverse uber, where people pay you to drive their cars

wouldn't luxe count as reverse uber? or inverse uber maybe

# ? Sep 4, 2015 00:58

bobbilljim: May 29, 2013; this christmas feels like the very first christmas to me

people pay you to drive their cAr
you pay someone so you can drive their car
someone pays you to drive someone else's car, who they also pay

chauffr
rentl
busDrivr

# ? Sep 4, 2015 01:24

The Management: Jan 2, 2010; sup, bitch?

a site where lonely people pay to talk to robots pretending to be women / bitcoin buyers

# ? Sep 4, 2015 01:48

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# ? May 9, 2024 23:11

qirex: Feb 15, 2001

The Management posted:

a site where lonely people pay to talk to robots pretending to be women / bitcoin buyers

throw in voice synthesis asmr and you've got something there

# ? Sep 4, 2015 02:14

The Something Awful Forums > Discussion > Serious Hardware/Software Crap > YOSPOS > the innovation blue sky thread [disrupt entrenched paradigms]

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