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the talent deficit
Dec 20, 2003

self-deprecation is a very british trait, and problems can arise when the british attempt to do so with a foreign culture





If you're just looking to share a brand and maybe some infrastructure (like accounting, legal, offices, admin, advertising) I would look into forming a non profit that owns the brand and licenses it out to each partner for some fee that is used to cover expenses.

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the talent deficit
Dec 20, 2003

self-deprecation is a very british trait, and problems can arise when the british attempt to do so with a foreign culture





Caedar posted:

Yes, all we'd like to do is share the brand and light infrastructure (mostly a website and advertising). There's the question of brand ownership, though: if the non-profit is licensing out the brand, is it still possible for all of us to be members of the non-profit? The main concern is what happens if the company dissolves but someone wants to continue the brand; if only, say, one person is a member of the non-profit that's licensing the brand, that leaves very little protection for the other few people on the team.

You can setup rules for things like members joining and leaving in the non profit's charter. Probably you'd all be on the board and any changes to membership would require a majority vote (or supermajority, if you want). A lawyer can set this up for you easily.

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