H13 posted:

The problem is that a lot of people "identify" as an ideology. So when they watch a film they aren't doing it to explore a particular ideology, as much as they are looking for personal validation. In other words, the most important thing to that audience member is that the film conforms to their ideology as they are looking to be patted on the back for thinking the same way about something. End result is that they often want the media to be an echo chamber for their ideas, where they get their ideology reflected back at them and anything which does not conform to their ideology is trash, regardless of the quality of the text.