|
Tiggum posted:In that case it worked out well for them because their competitors couldn't advertise either. In the toothpaste example only one company stopped advertising. Well of course *I* am the exception  Commercials make sense in some regard. They legitimize a product or service. If they have enough money to show up on the TV then they MUST be worth while, right? I can see that psychology working. The trouble I have is when they just throw something, ANYTHING, at you and it has either nothing to do with the product/service or is misleading. I come back to facebook ads. "The top 20 things they DON'T WANT YOU TO KNOW"! "Click here to save $402 a month on car insurance!!111" "Catch the burglar and win a $100 Wal Mart gift card!" I am just thinking to myself "really...this is such an obvious click bait"...then I see it actually WORKS. Maybe its like the freemium game thing where most people ignore them, but that small 5% of loyal people click and click and click and click and are the cash cow, so now the rest of us have to wade through bullshit because that 5% demographic makes them all their money. Edit: Dumb moves for my company-I work for a ~premium~ insurance retailer and we actually advertise in areas we are either intentionally not competitive, or don't even write insurance for. Jastiger has a new favorite as of 16:51 on Jan 5, 2015 |
#
?
Jan 5, 2015 16:40
|
|
|
|
| # ? May 10, 2024 19:08 |
|
|
Bertrand Hustle posted:It's also kind of a step up from what came before it, which was just a greasy paper bag. They used to have Happy Meal boxes that were custom-printed for every change in toy campaign. If the toy was a Hot Wheels car the box would have all these little perforated segments to open up tunnels and flip out ramps and poo poo so the box was part of the toy set. Then they dumped that and went to the greasy paper bags in the name of savings. This box is just a return to the previous ones, but a lot shittier
|
|
#
?
Jan 5, 2015 16:59
|
|
|
What is really loving hilarious to me is how bad YouTube advertisements are, at least here in Finland. Even if you don't use adblock you can usually skip the ad after 5 seconds, which is what most people do. So, logically, you should try to ram the important bits (your product / company name at the very least) into those first five seconds, right? Nope! Everyone puts the weirdest poo poo that has nothing to do with the advertised thing at the start! Seriously, at one point I considered doing a collage of the most goddamn funny "first 5 seconds of youtube commercials before you skip them". I think my favourite one was something like a clip of some random old people with a "Huyyyyrrgh?" sound effect. I still have no idea what that's supposed to sell.
|
|
#
?
Jan 5, 2015 17:57
|
|
|
Dropbear posted:What is really loving hilarious to me is how bad YouTube advertisements are, at least here in Finland. Even if you don't use adblock you can usually skip the ad after 5 seconds, which is what most people do. So, logically, you should try to ram the important bits (your product / company name at the very least) into those first five seconds, right? Nope! Everyone puts the weirdest poo poo that has nothing to do with the advertised thing at the start! I quite like how this played with that: https://www.youtube.com/watch?v=2gMjJNGg9Z8
|
|
#
?
Jan 5, 2015 18:01
|
|
|
Dropbear posted:What is really loving hilarious to me is how bad YouTube advertisements are, at least here in Finland. Even if you don't use adblock you can usually skip the ad after 5 seconds, which is what most people do. So, logically, you should try to ram the important bits (your product / company name at the very least) into those first five seconds, right? Nope! Everyone puts the weirdest poo poo that has nothing to do with the advertised thing at the start! Now that I've finally caught up with the rest of the world and got a smartphone I sometimes watch youtube when in bed or on the toilet, and for the first time in forever I have ads I have to skip. There's a few I still don't know what they advertise not because the first 5 seconds are absurd or anything, but because they start with the standard PEGI rating. Always skipped before the actual ad started. I guess that's not really up to the advertisers, though, and probably a law they have to abide by. Still funny though.
|
|
#
?
Jan 5, 2015 18:24
|
|
|
More fun with N-Gage! (this is probably the only time in history anyone has said that) I was just reading through the obsolete/failed technology thread and came across this tidbit:Suspicious Dish posted:So, according to some contacts formerly employed at Nokia, the N-Gage was pushed heavily onto a team that knew it was a terrible idea and sucked. Or at least too early for its time.  Game Boy is for babbys, what kind of a loser manchild plays on a GBA in public? The N-Gage is designed for mature audiences" leading up to the N-Gage's release. I'm guessing these are the same people who came up with those brilliant ads.
|
|
#
?
Jan 5, 2015 19:14
|
|
it even has the ring
|
Jastiger posted:I am just thinking to myself "really...this is such an obvious click bait"...then I see it actually WORKS. Maybe its like the freemium game thing where most people ignore them, but that small 5% of loyal people click and click and click and click and are the cash cow, so now the rest of us have to wade through bullshit because that 5% demographic makes them all their money. I have to believe/assume this is the case for all sorts of terrible pop up ads and bullshit email adverts. It costs next to nothing (compared to print ads) to run them and just hope for hits. I think the Happy Meal Character is pretty weird, and slightly superfluous, but not exactly a bad idea. Happy Meals/The happy meal box are pretty iconic - I know as a kid my fast food place of choice was McD's - half because of the happy meal, half because they had better fries then anyone else. Burger King was just lame by comparison. I think they had something like a kids meal, but it sure as hell wasn't anywhere as memorable. Doesn't help I've never like their food either.
|
|
#
?
Jan 5, 2015 19:28
|
|
|
Dropbear posted:What is really loving hilarious to me is how bad YouTube advertisements are, at least here in Finland. Even if you don't use adblock you can usually skip the ad after 5 seconds, which is what most people do. So, logically, you should try to ram the important bits (your product / company name at the very least) into those first five seconds, right? Nope! Everyone puts the weirdest poo poo that has nothing to do with the advertised thing at the start! There's actually a really good campaign going on down here at the moment for an insurance agency where the first five seconds are: "Hii'mheretotellyouaboutthisinsurancecompanywhereyoucansavexeverymonthonyourpremiumsaaaandskip"... If you don't skip the ad continues with the whole "Oh, you're still here? Well then..." pitch - but it's a clever way of using that microsecond (in advertising terms) to get the message across.
|
|
#
?
Jan 5, 2015 19:33
|
|
|
Oxyclean posted:I have to believe/assume this is the case for all sorts of terrible pop up ads and bullshit email adverts. It costs next to nothing (compared to print ads) to run them and just hope for hits. Uh buddy, McDonald's never had the BK Kids Club.  Calling the kid stuck in a wheelchair "Wheels" gets me every goddamn time.
|
|
#
?
Jan 5, 2015 19:33
|
|
|
Lumberjack Bonanza posted:Uh buddy, McDonald's never had the BK Kids Club. They must have retired the whole gang by the time I was born, because as a small kid I only remember Kid Vid, and my taped shows from the 90s back me up that I'm not just forgetting them. Looks like the same people behind Doozy Bots. There the disabled kid turned into a tank while everyone else got legs as a robot. WickedHate has a new favorite as of 20:00 on Jan 5, 2015 |
|
#
?
Jan 5, 2015 19:45
|
|
|
WickedHate posted:They must have retired the whole gang by the time I was born, because as a small kid I only remember Kid Vid, and my taped shows from the 90s back me up that I'm not just forgetting them. Looks like the same people behind Doozy Bots. There the disabled kid turned into a tank while everyone else got legs as a robot. Kid Vid definitely became the main thrust of their advertising, because look at how loving 90's that dude is. I know they were still around, though. Hell, as late as 2000, they added an Asian girl who was in band named "Jazz". Then they had these loving things for a year.  Eventually they joined some group of businesses that voluntarily changed their marketing to children to be less pandering and cartoony. I think it's more that they had no idea what they were doing and this seemed like a good out.
|
|
#
?
Jan 5, 2015 19:55
|
|
|
I like the trademark beside each and every name, like they were totally going to take off and be the next thing. Totally gives me ORIGINAL CHARACTER DO NOT STEAL vibes. Also they make me think of those Mr. Men characters.
|
|
#
?
Jan 5, 2015 20:19
|
|
|
Lumberjack Bonanza posted:Uh buddy, McDonald's never had the BK Kids Club. Was Lingo's thing that he was really good at languages? Like he spoke a lot of different ones? Then what about Jaws? What was Jaws' thing? Did he just talk a lot, but only in English? Was he a street-wise, smart-mouthed teen with an attitude? Why would any of these people make me want a cheeseburger? EDIT: Jaws is the only one with visible lips. Boomer, Snaps, and Wheels have the exact same face.
|
|
#
?
Jan 5, 2015 21:52
|
|
|
The Eeps etc. remind me of this lot: https://www.youtube.com/watch?v=jVuODEx2_9Y
|
|
#
?
Jan 5, 2015 21:55
|
|
|
Vargo posted:Was Lingo's thing that he was really good at languages? Like he spoke a lot of different ones? Then what about Jaws? What was Jaws' thing? Did he just talk a lot, but only in English? Was he a street-wise, smart-mouthed teen with an attitude? Lingo was a Hispanic kid who could also speak Spanish. Jaws ate a lot.
|
|
#
?
Jan 5, 2015 21:55
|
|
|
Lumberjack Bonanza posted:Jaws ate a lot. In a group meant to promote a fast food franchise, it's weird only one ate a lot. "He's the only one who can stomach our food!"
|
|
#
?
Jan 5, 2015 21:58
|
|
|
WickedHate posted:In a group meant to promote a fast food franchise, it's weird only one ate a lot. "He's the only one who can stomach our food!" Has any fast food place ever managed to license Jughead from Archie Comics? My brain is telling me the Archie crew used to advertise A&W. Am I crazy?
|
|
#
?
Jan 5, 2015 22:11
|
|
|
Lumberjack Bonanza posted:Lingo was a Hispanic kid who could also speak Spanish. That's better than I thought; I was worried he was a second black character who always spoke in the dialect that white marketing executives think "urban" youth speak.
|
|
#
?
Jan 5, 2015 22:14
|
|
|
I was hoping Jaws had sharp metal teeth and hated James Bond. He is taller than the other kids.
|
|
#
?
Jan 5, 2015 22:24
|
|
|
Vargo posted:Has any fast food place ever managed to license Jughead from Archie Comics? They did, at least in Canada. Perhaps in the United States, though if so then before my time.
|
|
#
?
Jan 5, 2015 22:27
|
|
|
Lumberjack Bonanza posted:Uh buddy, McDonald's never had the BK Kids Club. I see Vince from Recess (x2), Pepper Ann and a bunch of other kids that look like rip-off "original characters".
|
|
#
?
Jan 5, 2015 22:38
|
|
|
canyoneer posted:I was hoping Jaws had sharp metal teeth and hated James Bond. I just assumed he was the kid with braces.
|
|
#
?
Jan 5, 2015 22:39
|
|
|
Funny fact: Burger King also exists in Australia in under the name 'Hungry Jack's' (kind of. weird franchising things and lawsuits happened between 1997 and 2003 when both existed). Just like in the USA, Hungry Jack's had the Kid's Club. Except Lingo, the Hispanic character, was nowhere to be found. This is the first time I've ever seen the character.
|
|
#
?
Jan 5, 2015 23:09
|
|
|
bewilderment posted:Funny fact: Burger King also exists in Australia in under the name 'Hungry Jack's' (kind of. weird franchising things and lawsuits happened between 1997 and 2003 when both existed). Just like in the USA, Hungry Jack's had the Kid's Club. Man, I'd like to see the minutes of that meeting.
|
|
#
?
Jan 5, 2015 23:11
|
|
|
If Lingo's gimmick was that he spoke English and Spanish, it might kind of make sense, because I assume there isn't as many Hispanic kids for corporations to appeal to with multilingual stuff. It's still weird they felt it absolutely necessary to go through the trouble of taking him out, though.
|
|
#
?
Jan 5, 2015 23:14
|
|
|
Stottie Kyek posted:I see Vince from Recess (x2), Pepper Ann and a bunch of other kids that look like rip-off "original characters". Except the BK Kids Club was before Recess and Pepper Ann. They're still incredibly stupid and generic though.
|
|
#
?
Jan 5, 2015 23:18
|
|
|
Doc Morbid posted:More fun with N-Gage! (this is probably the only time in history anyone has said that) I was just reading through the obsolete/failed technology thread and came across this tidbit: 
|
|
#
?
Jan 5, 2015 23:55
|
|
|
Question Mark Mound posted:I really hope the Goatse story is real, but I'm gonna need a source on it because the internet has made me cynical of things that are too fantastic to be true.
|
|
#
?
Jan 6, 2015 00:29
|
|
|
WickedHate posted:If Lingo's gimmick was that he spoke English and Spanish, it might kind of make sense, because I assume there isn't as many Hispanic kids for corporations to appeal to with multilingual stuff. It's still weird they felt it absolutely necessary to go through the trouble of taking him out, though. He only looks vaguely Hispanic, you could probably just switch out his ethnicity with a more relevant one to Aussies and not turn too many heads.
|
|
#
?
Jan 6, 2015 00:33
|
|
|
From wikipedia. Cage has a new favorite as of 00:44 on Jan 6, 2015 |
|
#
?
Jan 6, 2015 00:40
|
|
|
That's weird that the white people all looked the same and only had a single characteristic that they made the entire focus of their personalities. Fast food advertising isn't usually that honest.
|
|
#
?
Jan 6, 2015 00:45
|
|
|
InediblePenguin posted:They used to have Happy Meal boxes that were custom-printed for every change in toy campaign. If the toy was a Hot Wheels car the box would have all these little perforated segments to open up tunnels and flip out ramps and poo poo so the box was part of the toy set. Then they dumped that and went to the greasy paper bags in the name of savings. This box is just a return to the previous ones, but a lot shittier poo poo, the boxes used to BE the toys:    I vaguely remember the boat, but not the other two. That UFO is 
|
|
#
?
Jan 6, 2015 01:07
|
|
|
A Happy Meal General Lee? You can't be serious hahahaha
|
|
#
?
Jan 6, 2015 01:19
|
|
|
Radio Paranoia posted:There's actually a really good campaign going on down here at the moment for an insurance agency where the first five seconds are: "Hii'mheretotellyouaboutthisinsurancecompanywhereyoucansavexeverymonthonyourpremiumsaaaandskip"... If you don't skip the ad continues with the whole "Oh, you're still here? Well then..." pitch - but it's a clever way of using that microsecond (in advertising terms) to get the message across. I remember seeing a YouTube ad for the movie The Is The End that basically started with Franco, Rogen and co sitting on a couch yelling "DON'T SKIP DON'T SKIP DON'T SKIP". I thought that was pretty amusing.
|
|
#
?
Jan 6, 2015 01:39
|
|
|
THE OOZE BLASTIN' OOZINATOR https://www.youtube.com/watch?v=YdAIt4MgnHc
|
|
#
?
Jan 6, 2015 03:16
|
|
|
Cage posted:In the early 2000s a new female character was added to the group: They tried to drag that out into 2000? Wow Burger King.
|
|
#
?
Jan 6, 2015 03:59
|
|
|
Phalanx for SNES has probably been mentioned at some time. I wish I could find the commercial that ran on television for it, because it was even more out there than the box art. The ad ended with the banjo playing and I think it only had a couple of brief scenes showing that it was a space shooter. It might not be a dumb move, though, because 15 years later I bought a copy of it used based solely on the memories of the ad campaign.
|
|
#
?
Jan 6, 2015 04:46
|
|
|
Dropbear posted:What is really loving hilarious to me is how bad YouTube advertisements are, at least here in Finland. Even if you don't use adblock you can usually skip the ad after 5 seconds, which is what most people do. So, logically, you should try to ram the important bits (your product / company name at the very least) into those first five seconds, right? Nope! Everyone puts the weirdest poo poo that has nothing to do with the advertised thing at the start! mrkillboy posted:I remember seeing a YouTube ad for the movie The Is The End that basically started with Franco, Rogen and co sitting on a couch yelling "DON'T SKIP DON'T SKIP DON'T SKIP". I thought that was pretty amusing.
|
|
#
?
Jan 6, 2015 04:50
|
|
|
Tiggum posted:I like to play a game of trying to work out what is being advertised within that five seconds. It's surprisingly hard. Most of them also seem to really fail at incentivising you to not skip. You've got to show something within those five seconds that tells me why I should listen to the rest of your ad, and most of them just don't. I don't get it. So a lot of this ties back to companies getting too smart for their own good. When pre-roll videos started companies didn't think about the first five seconds so you'd get a weird ad that was just the first 5 seconds of a TV spot making it both annoying and usually not great branding. Well pretty soon they realized, hey, people are skipping these so all these impressions I'm paying for are hot garbage since nobody is finishing these ads. So for many companies they try to pay based on completed (usually at least 50% of ad watched) pre-roll rather than just raw total pre-roll. So this payment incentive means advertising agencies want to be intriguing to stall you to get to the cutoff point where they get paid rather than rush out to beat you clicking skip. Of course a lot of that is moot as companies are now just paying for unskippable pre-roll and therefore know a) they aren't being bypassed and b) exactly where in the video you click close in disgust.
|
|
#
?
Jan 6, 2015 04:59
|
|
|
|
| # ? May 10, 2024 19:08 |
|
|
mrkillboy posted:I remember seeing a YouTube ad for the movie The Is The End that basically started with Franco, Rogen and co sitting on a couch yelling "DON'T SKIP DON'T SKIP DON'T SKIP". I thought that was pretty amusing. The remake of Evil Dead had a similar ad, actually: https://www.youtube.com/watch?v=ak9nzwj2_RY
|
|
#
?
Jan 6, 2015 05:10
|
|
