|
i wondered if/when that was going to hit this thread. the original is http://motherboard.vice.com/read/ubers-phantom-cabs?update
|
# ? Jul 28, 2015 17:05 |
|
|
# ? May 19, 2024 15:33 |
|
pointers posted:i wondered if/when that was going to hit this thread. the original is http://motherboard.vice.com/read/ubers-phantom-cabs?update is there anything uber does that isnt precisely calculated to rip everyone else involved off?
|
# ? Jul 28, 2015 17:08 |
|
FMguru posted:ha ha wow Its almost like theyre a company trying to make money
|
# ? Jul 28, 2015 17:09 |
|
Sponsored Listening, is now available to all advertisers. The product gives Pandora users an hour of uninterrupted listening following their engagement with a brand’s video or rich media unit at the beginning of their session. This launch follows a beta period initiated in September 2014 during which Sponsored Listening received positive feedback from Pandora’s listeners and produced a measurable return on investment for advertisers. During the beta testing period for the product, Sponsored Listening resulted in a 12 percent lift in brand awareness and a 30 percent lift in purchase intent for advertisers. Consumers also praised the product via Twitter and Facebook, stating that they loved the experience. “As the competition for consumer attention continues to intensify, brands are looking for advertising products that can help them create a lasting impression and resonate with their target audiences,” said Lizzie Widhelm, Pandora’s senior vice president of advertising product strategy and sales. “Sponsored Listening enhances our suite of engagement-based advertising solutions by building on products such as Brand Stations, and is another manifestation of our philosophy that what’s good for the listener is good for the advertiser.” In addition to being available for all Pandora advertisers, Sponsored Listening now also offers advertisers more creative opportunity. In the beta phase, video ad units or swipe-able slideshows initiated the hour of uninterrupted listening. Now, with general availability, a brand can also introduce additional rich media units, such as interactive 360-degree product views, in advance of the sponsored hour. In addition to advertisers like Land Rover North America that have extended from the beta phase to general availability, new brands leveraging Pandora’s Sponsored Listening solution post-beta include: Corona Extra, Gatorade, truTV and Yuengling. “The Sponsored Listening offering is unique, and we jumped at the opportunity to align with this attention-based service during the launch of the new Discovery Sport,” said Kim Kyaw, digital marketing and social media manager at Land Rover North America. “Pandora’s Sponsored Listening product allowed consumers to engage with the vehicle – by watching a video or by interacting with a 360 degree unit – for at least 15 seconds. Opportunities to engage with our consumers around new vehicle launches within premium listening environments are difficult to find.”
|
# ? Jul 28, 2015 17:13 |
|
i loving love engaging w/ my favorite brands
|
# ? Jul 28, 2015 17:14 |
|
I can't wait to ENGAGE WITH MY FAVORITE BRANDS when I see the new film about video games PIXELS
|
# ? Jul 28, 2015 17:17 |
|
how likely is it that that 'praise' on Facebook and Twitter was generated by a 'click here to like us and get an extra hour of uninterrupted music' button?
|
# ? Jul 28, 2015 17:23 |
|
Drivers are shown a map of “surge zones,” which ostensibly reflect the demand for rides in different parts of the city at a given time. While this ishow the company frames it, it actually isn’t the case in practice. According to its patents, Uber generates surge based on the projected demand of riders at some point in the future. When it works, this system produces low latency—a rider requesting a car can get one quickly. When it doesn’t, drivers can spend precious time and gas in a neighborhood with no or slow demand. The suppliers get to see only what a system expects the state of the market to be, and not the market itself. Demand is also walled off from supply. When you open the Uber app as a rider, you see a map of your local pickup area, with little sedans around that appear to be drivers available for a request. While you might assume these reflect an accurate picture of market supply, the way drivers are configured in Uber’s marketplace can be misleading. According to Rosenblat and Stark, the presence of those virtual cars on the passenger’s screen does not necessarily reflect an accurate number of drivers who are physically present or their precise locations. Instead, these phantom cars are part of a “visual effect” that Uber uses to emphasize the proximity of drivers to passengers. Not surprisingly, the visual effect shows cars nearby, even when they might not actually exist.
|
# ? Jul 28, 2015 17:29 |
|
i'm an Engagement Engineer
|
# ? Jul 28, 2015 17:32 |
|
qirex posted:Sponsored Listening, is now available to all advertisers. The product gives Pandora users an hour of uninterrupted listening following their engagement with a brand’s video or rich media unit at the beginning of their session. This launch follows a beta period initiated in September 2014 during which Sponsored Listening received positive feedback from Pandora’s listeners and produced a measurable return on investment for advertisers. you know between this and the office bathroom horror stories on the page before i think capitalism might not be all thats cracked up to be i have this sudden urge to vote for bernie sandals
|
# ? Jul 28, 2015 17:32 |
|
qirex posted:Sponsored Listening, is now available to all advertisers. The product gives Pandora users an hour of uninterrupted listening following their engagement with a brand’s video or rich media unit at the beginning of their session. This launch follows a beta period initiated in September 2014 during which Sponsored Listening received positive feedback from Pandora’s listeners and produced a measurable return on investment for advertisers. hang people who use language like this
|
# ? Jul 28, 2015 17:36 |
|
12 percent lift in brand awareness 30 percent lift in purchase intent. i hope someone got a sweet bonus for that cause holy moly that's a lotta brand awareness
|
# ? Jul 28, 2015 17:41 |
|
rrrrrrrrrrrt posted:12 percent lift in brand awareness nothing from nothing leaves nothing
|
# ? Jul 28, 2015 17:43 |
|
prefect posted:this is not the way it's been perceived anywhere i've been. showing up early is worthless, because nobody is around to see it; staying late is what makes you a "hard worker" you have to get in early, then raise a bunch of issues, and be like "WHERE IS EVERYONE? WHY CANT ANYONE FIX THESE ISSUES?"
|
# ? Jul 28, 2015 17:43 |
|
we're basically quickly homing in on this
|
# ? Jul 28, 2015 17:44 |
|
the Widhelm scream
|
# ? Jul 28, 2015 17:44 |
|
Zaxxon posted:you have to get in early, then raise a bunch of issues, and be like "WHERE IS EVERYONE? WHY CANT ANYONE FIX THESE ISSUES?" just log in from home and respond to a bunch of emails really early duh
|
# ? Jul 28, 2015 17:44 |
|
lol
|
# ? Jul 28, 2015 17:46 |
|
rrrrrrrrrrrt posted:we're basically quickly homing in on this if this happens i hope "poopdonalds" works
|
# ? Jul 28, 2015 17:52 |
|
rrrrrrrrrrrt posted:just log in from home and respond to a bunch of emails really early duh my previous employer was working on getting lync mobile working and everyone was super stocked because it meant they could take 2+ hour lunches and roll in whenever because they'd always appear online in lync and they get their emails on their phones.
|
# ? Jul 28, 2015 17:56 |
|
rrrrrrrrrrrt posted:12 percent lift in brand awareness "purchase intent" is the scammiest statistic since there's probably a 0% increase in purchases
|
# ? Jul 28, 2015 18:16 |
|
How the gently caress does a start up only cost 30k. Salary is more than that
|
# ? Jul 28, 2015 18:19 |
|
amazon phone posting had to go two floors down
|
# ? Jul 28, 2015 18:36 |
|
For some reason my Pandora never plays ads, I think it's because I was an early adopter or something
|
# ? Jul 28, 2015 18:40 |
|
rrrrrrrrrrrt posted:we're basically quickly homing in on this
|
# ? Jul 28, 2015 18:42 |
|
you know there's ad people who watched ep 2 of black mirror and were like "yes!"
|
# ? Jul 28, 2015 18:50 |
|
rrrrrrrrrrrt posted:i'm an Engagement Engineer my wedding invitations should've said this
|
# ? Jul 28, 2015 18:55 |
|
Waroduce posted:How the gently caress does a start up only cost 30k. Salary is more than that my start-up cost less than that to start but we only formed because the customer wanted us to
|
# ? Jul 28, 2015 18:55 |
|
rrrrrrrrrrrt posted:we're basically quickly homing in on this my fav thing about this patent is that it returns the viewer to his shootmans program
|
# ? Jul 28, 2015 18:55 |
|
H.P. Hovercraft posted:my fav thing about this patent is that it returns the viewer to his shootmans program we're going to end up somewhere worse than idiocracy, aren't we
|
# ? Jul 28, 2015 19:03 |
|
qirex posted:we're going to end up somewhere worse than idiocracy, aren't we we can only hope that violent revolution and the death of capitalism happens first
|
# ? Jul 28, 2015 19:15 |
|
qirex posted:we're going to end up somewhere worse than idiocracy, aren't we
|
# ? Jul 28, 2015 19:18 |
|
rrrrrrrrrrrt posted:we can only hope that violent revolution and the death of capitalism happens first our own death will probably happen before that, but after that it'll all be the same to us anyway so why worry
|
# ? Jul 28, 2015 19:18 |
|
violent revolutions don't tend to result in a more leftwing state of affairs hth
|
# ? Jul 28, 2015 19:19 |
|
in the grimdark future there are only brands, ravenous brands roaming the countryside hungering for engagement while what little remains of humanity shivers in the dark, sending out sacrifices from their subterranean hovels to appease the brands boundless hunger, if only for another fiscal year
|
# ? Jul 28, 2015 19:20 |
|
qirex posted:in the grimdark future there are only brands, ravenous brands roaming the countryside hungering for engagement while what little remains of humanity shivers in the dark, sending out sacrifices from their subterranean hovels to appease the brands boundless hunger, if only for another fiscal year it was the year of the whopper...
|
# ? Jul 28, 2015 19:25 |
the great thing about the sony patent is that it means that sony can block anyone else from doing what is described in the patent.
|
|
# ? Jul 28, 2015 19:26 |
|
Vizio has made its name with impressive value-priced TVs that don’t skimp on features (it’s also a leader in the soundbar market, and has made attempts at selling tablets and phones too). According to the filing, Vizio has sold more than 15 million smart TVs, with about 61 percent of them connected as of the end of June. While viewers are benefiting from those connections, streaming over 3 billion hours of content, Vizio says it’s watching them too, with Inscape software embedded in the screens that can track anything you’re playing on it — even if it’s from cable TV, videogame systems and streaming devices. We’ve never heard of Inscape before, but as explained in the S-1 Vizio filed today, it’s based on ACR (automatic content recognition) software licensed from a third party, and viewers can opt-out of participating in it while maintaining other connected features. That’s actually fairly common in modern TVs, and others like LG and Samsung have already rolled out features based on the tech to do things like integrate with TV shows, or display ads based on what the TV is showing. ACR software recognizes the video being displayed, matches it up and phones home the data. According to Vizio, its Inscape platform can pull some 100 billion anonymized datapoints from 8 million of its connected TVs every day. That kind of data can be used for ratings, and is valuable to both advertisers and content providers.
|
# ? Jul 28, 2015 19:27 |
|
qirex posted:in the grimdark future there are only brands, ravenous brands roaming the countryside hungering for engagement while what little remains of humanity shivers in the dark, sending out sacrifices from their subterranean hovels to appease the brands boundless hunger, if only for another fiscal year i can't wait for the oculus rift https://vimeo.com/14533403
|
# ? Jul 28, 2015 19:31 |
|
|
# ? May 19, 2024 15:33 |
|
is there a collection of these somewhere? i would like to see all of them. peace and god bless.
|
# ? Jul 28, 2015 19:42 |