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Jimmy Carter posted:the only good part of The Weather Channel was their actual forecasting/data science division which they sold off to IBM so they could stuff it into Watson because they're desperate for that division to save them now that mainframes aren't a cash cow the weather channel staffed actual scientists? lol all tv weather forecasting is just $INSERT_REGION_HERE local TV station making pretty graphics for national weather service forecasts/alerts
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Aug 22, 2017 03:51
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syscall girl posted:there are some really great ones out there lmfao burger king ftw and the king is super ftw
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Aug 22, 2017 04:35
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https://www.youtube.com/watch?v=37YY25vvYho
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Aug 22, 2017 04:40
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Jimmy Carter posted:the only good part of The Weather Channel was their actual forecasting/data science division which they sold off to IBM so they could stuff it into Watson because they're desperate for that division to save them now that mainframes aren't a cash cow what is their cash cow nowadays
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Aug 22, 2017 12:37
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mike12345 posted:what is their cash cow nowadays they either don't have one or its still mainframes for a while depending on your view
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Aug 22, 2017 13:36
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isn't it ill-defined "services" and consulting basically?
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Aug 22, 2017 18:49
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Farmer Crack-rear end posted:isn't it ill-defined "services" and consulting basically? lol ibm consultants. idk if they always are, but the ones i worked with were terrible. lovely mobile UI from a mainframe server company? why I never!
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Aug 23, 2017 00:30
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Farmer Crack-rear end posted:isn't it ill-defined "services" and consulting basically? ibm "global services" revenues have been falling for several years now 1. customers won't let you bill $400/hour anymore 2. customers particularly won't let you bill $400/hour after you move the entire team to india
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Aug 27, 2017 17:06
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how's this rate on the spicy scale https://www.youtube.com/watch?v=wP3SezPCXDY
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Aug 28, 2017 12:40
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here's an ad where they asked "when did this thing happen?" and then said "fuckin who gives a poo poo" https://www.youtube.com/watch?v=FsnZZYUEwD0
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Aug 28, 2017 12:50
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(its me im the guy who gives a poo poo)
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Aug 28, 2017 12:50
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AtomD posted:here's an ad where they asked "when did this thing happen?" and then said "fuckin who gives a poo poo" getting very ~DiGiTaL~ right now watching
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Aug 28, 2017 14:01
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just in case you didn't think ads were bigger than "content" https://www.youtube.com/watch?v=-5xdTlgaaaw 14.6 million hits most watched Game of Thrones Episode, was ep5, with 10.7 million views. http://observer.com/2017/08/game-of-thrones-season-7-finale-ratings-dragon-and-wolf-details/
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Aug 28, 2017 14:04
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Sep 15, 2017 07:07
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Sep 15, 2017 15:37
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mike12345 posted:what is their cash cow nowadays java
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Sep 15, 2017 20:13
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working in the advertising industry is trash and sometimes I love it except when brands ask for dumb poo poo when all they have a to do is reach and frequency to get increase tom and never mention the word viral or influencers unless they are taking about dumb beauty products with a tracking mechanism. also I feel bad when creating Re-targeting pixels to annoy people with.
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Sep 15, 2017 21:23
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also brand awareness forever gently caress post engagement
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Sep 15, 2017 21:24
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yo tell us all your dirty advertising secrets tia
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Sep 15, 2017 21:36
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it doesn’t work
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Sep 15, 2017 21:57
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constant struggle to win attention, so you craft an emotional high and low drama script and play it out over the media
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Sep 16, 2017 16:45
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Aspirational ads are the best https://www.youtube.com/watch?v=A9k88sMyiJM
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Sep 16, 2017 16:47
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pagancow posted:Aspirational ads are the best man, that guy is a dick
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Sep 16, 2017 16:49
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Oh another aspirational ad with the same color grading and cooke lenses https://www.youtube.com/watch?v=OHLxKBVjvU4
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Sep 16, 2017 16:50
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Ohh the black and white inspiration ad https://www.youtube.com/watch?v=3GZPaHL58nE still low contrast
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Sep 16, 2017 16:55
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Helicopter shots? In my Aspirational ads? https://www.youtube.com/watch?v=8BUHtQ8NT90
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Sep 16, 2017 17:01
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at a bar last night and saw live tv for the first time in a few months jfc what absolute garbage
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Sep 16, 2017 17:54
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op i saw the old spice commercial with the dog last night and laughed at it. it made me think about the terry crews old spice ads. does anyone have the board room minutes where they pitched those? i would like to read them
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Sep 16, 2017 17:55
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HAIL eSATA-n posted:at a bar last night and saw live tv for the first time in a few months yeah live stuff is garbo these days, but i still enjpy local ads while i watch my city team sport ball. i saw one for an old italian place from there and it was nostalgic (would not eat there, middlin pizza at lunch and passable sauces for the dinner dishes)
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Sep 16, 2017 18:04
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tv was showing espn and some sportstalkers were standing around some car making faces at it for literally 20 minutes *zooms in on logo for 18th time* christ
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Sep 16, 2017 18:15
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aspirational ads aren't that bad, they usually have decent cinematography and audio at least one that's totally played out now is what I call the anthem ad with usually stock-looking footage of attractive people doing interesting things while different people say "we" constantly like "we work hard" "we play hard" "we know what we want out of life" with finally "we need excitement from a new kind of salad dressing" it's like the aspirational ad but way more nakedly banal the market research ad is the absolute worst of 20teens trends though, loving gm
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Sep 16, 2017 18:20
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op, i didnt watch any of the ads in this thread
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Sep 16, 2017 18:53
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qirex posted:aspirational ads aren't that bad, they usually have decent cinematography and audio at least Oh you're looking at financial investment ads. They have to be cut that way because how else are you going to make customers feel good about a guy in a tie and dress slacks pressing buttons on a dell? https://www.youtube.com/watch?v=_oZAl2V3Jy0 lol monsanto paid for a 200K camera package to shoot 2x anamorphic
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Sep 16, 2017 18:59
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so the way we do ads is based on audience and consumer data to get interesting insights that we target with creative and a media campaign based on reach and frequency to a targeted audience provided by a dmp, maybe Blue Kai (Oracle) or perhaps Navegg, or other company whoring your juicy data patterns so we can create clusters and avoid showing you poo poo you don't care about. lol, but sometimes that doesn't really happen, and brands just burn that budget on Adwords and get me clicks which are my KPI for some reason and why is my roas so poor.
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Sep 16, 2017 23:16
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also ad blockers never make us afraid because unless our cluster is composed of dumb internet janitors we never see an impact in our funnel.
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Sep 16, 2017 23:17
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also programmatic ads is just the first step, it ends with the ad part of minority report
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Sep 16, 2017 23:25
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mulligan posted:also ad blockers never make us afraid because unless our cluster is composed of dumb internet janitors we never see an impact in our funnel. maybe you should be afraid
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Sep 17, 2017 06:10
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i guess ill shoot my aspirational ad with a high end camera https://www.youtube.com/watch?v=7N8LSfEKIxQ OR SOMETHING
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Sep 17, 2017 16:48
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Firefighters use professional gear to save lives every day, YOU SHOULD USE PROFESSIONAL EQUIPMENT TO SAVE LIVES EVERY DAY WITH YOUR COP DRAMA YOURE CREATING https://www.youtube.com/watch?v=zXVNUh92c1c
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Sep 17, 2017 16:50
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pagancow posted:Firefighters use professional gear to save lives every day, YOU SHOULD USE PROFESSIONAL EQUIPMENT TO SAVE LIVES EVERY DAY WITH YOUR COP DRAMA YOURE CREATING  im pagancowin' right now over this ad
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Sep 17, 2017 16:54
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