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It's predatory pricing, just on the developer's end rather than the consumer's end, in order to fill their store. I'll be shocked if that 12% figure doesn't start to trend higher over time, either directly or through surcharges. It's much like how a Sheetz or Wal-Mart might offer lower prices or sales initially upon opening to get people in the door before normalizing them later on. The problem is that you're unlikely to "win" against an established, large service like Steam this way. Predatory pricing is dependent on being able to do so much damage to your competitors that they're forced out of business or significantly weakened, which is easier with smaller competitors, but Steam is still very much the leader. In order to keep it up, they'll have to maintain that 12% for a very long time (like 5-10 years), which seems unlikely.
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# ¿ Apr 28, 2019 16:58 |
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# ¿ May 15, 2024 02:08 |