|
...of SCIENCE! posted:Yeah, it's really not EA's fault that gamers can't tell the difference between getting your picture with a woman in a costume as part of a scavenger hunt and actual sexual harassment. Women don't actually like strangers coming up to them while they're working to simulate lewd acts either, o dumbest goon alive.
|
#
?
Dec 21, 2014 00:58
|
|
|
|
| # ? May 12, 2024 00:22 |
|
|
...of SCIENCE! posted:Yeah, it's really not EA's fault that gamers can't tell the difference between getting your picture with a woman in a costume as part of a scavenger hunt and actual sexual harassment. Quit being an obtuse jackass. The Lust thing was a terrible loving idea since you do not need to be a marketing genius to figure out that Gamers are some of the last people you want to encourage to do anything sexual with strangers, especially with a woman whose job doesn't leave her with as many options to decline offers for "lewd posing."
|
|
#
?
Dec 21, 2014 01:11
|
|
|
Did this commercial annoy anyone else? Some middle aged man and his friends have nothing better to do but use their BRAND NEW LG PHONES to help rebuild a carousel so some kid, who is definitely too old for carousel rides, can experience a real childhood or something. https://www.youtube.com/watch?v=lGsG-yJrFig
|
|
#
?
Dec 21, 2014 01:16
|
|
|
Bloodfart McCoy posted:Did this commercial annoy anyone else?  I thought it was cute.e for actual content: I'm not sure whether HEAD ON, APPLY DIRECTLY TO THE FOREHEAD was a dumb move (what does it even do?!) or a brilliant move in marketing.
|
|
#
?
Dec 21, 2014 03:38
|
|
|
Panic! at Nabisco posted:what does it even do?! Nothing. It's some bullshit homeopathic headache thing so all it did was get idiots to rub ordinary wax on their heads.
|
|
#
?
Dec 21, 2014 03:41
|
|
|
Mr. Flunchy posted:edit.. ahh the weirdly softporn mid-90s... That woman was also on the box-art for the game;  I remember seeing that cover art as a kid, but never I saw any screenshots or videos so at the time I assumed it was a wrestling game. And when I saw your post and started typing this one up in response, for some reason I thought "oh yeah, it turned out it was an RPG". Nope, it's actually a space shooter in the vein of Descent; https://www.youtube.com/watch?v=X5iQDm23cak I have no idea what they were going for with that ad/cover art. Maybe they were trying to recreate the magic of Phalanx's box art? 
|
|
#
?
Dec 21, 2014 04:40
|
|
|
mind the walrus posted:Quit being an obtuse jackass. The Lust thing was a terrible loving idea since you do not need to be a marketing genius to figure out that Gamers are some of the last people you want to encourage to do anything sexual with strangers, especially with a woman whose job doesn't leave her with as many options to decline offers for "lewd posing." Rational people would approach them, say "Hey, this game is doing a marketing campaign where they want consumers to pose for a "lewd" act with a booth girl, would you like to help me?" and then everything after that would be on the up and up. Most of it however was probably nerds creeping the gently caress out of the women, invading their personal space, and they had to be as polite as possible because they were on the clock and worried about getting fired for "overreacting" by management's definition.
|
|
#
?
Dec 21, 2014 05:24
|
|
|
pentyne posted:Rational people would approach them, say "Hey, this game is doing a marketing campaign where they want consumers to pose for a "lewd" act with a booth girl, would you like to help me?" and then everything after that would be on the up and up. That 'rational' approach still sounds like a weird thing to do to someone who is literally at work, and it's a really dumb thing for a game company to do to women they're already overly sexualizing to sell their overhyped, lovely products.
|
|
#
?
Dec 21, 2014 05:33
|
|
|
Bertrand Hustle posted:Nothing. It's some bullshit homeopathic headache thing so all it did was get idiots to rub ordinary wax on their heads. I've used this before when I was hung over at someone's house and didn't have vaporub. It's just like vaporub only in a stick like deodorant. You could already get menthol sticks at a Dollar Tree so I guess they're smart for advertising it and selling it for five times as much. If you don't get hung over much: the icy/hot menthol effect of vaporub calms down headaches and the scent helps with nausea.
|
|
#
?
Dec 21, 2014 05:35
|
|
|
Bloodfart McCoy posted:Did this commercial annoy anyone else? I operate a carousel from time to time as part of my job, no one is ever too old for a carousel ride.
|
|
#
?
Dec 21, 2014 07:02
|
|
|
People will take competitions for trivial prizes way too seriously, not just ones encouraging sexual harassment. Like the radio station that ran a "Hold your wee for a wii" competition, and killed a participant with water intoxication. http://news.bbc.co.uk/1/hi/6261509.stm
|
|
#
?
Dec 21, 2014 10:19
|
|
|
Many moons ago a company tried to replicate the sucess of the iPod mp3 player by making their own and having a small 'i' in front of the name. The colour of the device was also black. I present the iBeat Blaxx
|
|
#
?
Dec 21, 2014 18:52
|
|
|
In all honesty, I don't see anything wrong with it, since there were a lot of mp3 players during the time.
|
|
#
?
Dec 21, 2014 19:05
|
|
|
I beat blacks
|
|
#
?
Dec 21, 2014 19:07
|
|
|
mobby_6kl posted:I beat blacks Well, it's good you want to get that off your chest, but do you really think this is the thread for it?
|
|
#
?
Dec 21, 2014 22:14
|
|
|
Panic! at Nabisco posted:No sorry I think you might just be a grumpy goon. Picnic Princess posted:I operate a carousel from time to time as part of my job, no one is ever too old for a carousel ride. Part of me thought that it might just be me 
|
|
#
?
Dec 21, 2014 22:19
|
|
|
Back to unfitting music! Armani Si: https://www.youtube.com/watch?v=Jm0G8-_2lRY That pretty instrumental is from "Any Other World" by Mika. The ad: Say "yes" to all these things that make life meaningful, because life is awesome! The song: I'm forcing myself to be OK despite something bad happening that threw my perception of the world into disarray.
|
|
#
?
Dec 22, 2014 00:34
|
|
|
Johnny Aztec posted:Well, it's good you want to get that off your chest, but do you really think this is the thread for it? Yeah sorry about that, just tried to get some attention for my NYPD recruitment campaign.
|
|
#
?
Dec 22, 2014 11:36
|
|
|
LordGugs posted:Hey fellow HR goon! I think the most obnoxious commercials we get are those god drat Mack auto connection commercials. with that annoying rap and fat guy. I would post links but I'm on my phone. Only thing more obnoxious than his commercials is his ugly dealership I have to pass by every now and again. Also the fat guy is the owner.
|
|
#
?
Dec 22, 2014 20:56
|
|
|
Lonely Virgil posted:Atari Jaguar's "Do the Math" ad. Lumberjack Bonanza posted:Oh man, tell me someone took them up on this. Barudak posted:Not only do they sound super bossy they were built on the assumption that normcore was a thing that gaps consumers knew or cared about. 37 dollars for a shapeless oatmeal colored sweater is not something the majority of consumers rush out to buy. The AdAge article discussing it sounded like their advertising/product planning team was totally stuck in their bubble and couldn't see that they were designing for a nonexistent trend. Rondette posted:http://www.independent.co.uk/news/business/news/gap-dress-normal-campaign-fails-to-lift-sales-9907025.html Good on the actresses for getting paid, though. I guess this is another symptom of the death of mid-budget movies.
|
|
#
?
Dec 31, 2014 16:26
|
|
|
Halloween Jack posted:Well, yes, actually. People questioned whether or not the Jaguar is truly a 64-bit system, something you probably don't want to encourage in customers who never scrutinized console hardware before. I actually meant the Turok thing, I don't know how I hosed that up.
|
|
#
?
Dec 31, 2014 16:29
|
|
|
Snatch Duster posted:Several years ago JC Penny got the bright idea to buy millions of backlinks from directory websites to help with their rankings on Google. grittyreboot posted:I'm surprised no one mentioned this commercial yet. This is the most stupid attempt at rebranding i can think of. Spergminer posted:"In Dante's Inferno, Greed is a two-headed beast. Hoarding wealth feeds one beast, and squandering it satiates the other. By cashing this check you succumb to avarice by hoarding filthy lucre, but by not cashing it, you waste it, and thereby surrender to prodigality. Make your choice and suffer the consequence for your sin. And scoff not, for consequences are imminent."[17]
|
|
#
?
Dec 31, 2014 17:20
|
|
|
Halloween Jack posted:Wow, it really is about ethics in video game journalism! http://www.joystiq.com/2009/09/09/ea-marketers-send-joystiq-a-200-check-and-we-save-their-souls/
|
|
#
?
Dec 31, 2014 17:43
|
|
|
Presented without comment:
|
|
#
?
Dec 31, 2014 22:53
|
|
|
Maybe it's not as bad as some of the other stuff in here, but this commercial just blows my mind: https://www.youtube.com/watch?v=Y6WrSI4sscQ Why would you make a commercial about the one possible downside of your car's objectively good feature? Like, I get that it's a joke and all but making a commercial where the car owner is screwed over by the feature it's trying to advertise seems like bad marketing. The guy in the comments getting really mad about the spoilers for a fake show is pretty good, though.
|
|
#
?
Dec 31, 2014 23:24
|
|
|
I think it's hilarious. I'm not exactly in the market for getting a vehicle, but I like it well enough. I can't think of a better way of constructing an ad around that premise.
|
|
#
?
Dec 31, 2014 23:36
|
|
|
https://www.youtube.com/watch?v=z6N3Eygo3UQquote:"...we're going to make Ladies' Day even more exciting by sending in some beautiful transgendered ladies. Spot the stallions from the mares"
|
|
#
?
Dec 31, 2014 23:52
|
|
|
I think Target advertising their Annie-inspired kids clothing line in-store with predominantly white models was a stupid move. I don't think anyone involved in the decision-making was aware of what that would end up looking like or intending to whitewash the new film, but I still boggle a little at how no-one thought "hmm, this might come off unintentionally racist."
|
|
#
?
Jan 1, 2015 00:04
|
|
|
WeaponGradeSadness posted:Maybe it's not as bad as some of the other stuff in here, but this commercial just blows my mind: It's hardly a real downside. It's a joke downside which highlights the feature in a humorous way. You see the owner is "screwed over" by his passengers enjoying the wi-fi in the car so much they blurt out a spoiler for the Wizard Quest season finale. The ad makes it really clear what the feature is and how it would be useful, in a memorable way that's relevant to today's TV streaming society.
|
|
#
?
Jan 1, 2015 03:59
|
|
|
LawfulWaffle posted:Presented without comment: This is still hilarious, but the resemblance is so uncanny and the image so perfectly composed, I feel like someone involved had to have known exactly what they were doing.
|
|
#
?
Jan 1, 2015 07:05
|
|
|
It's the little tuft of hair over the right side of kettle Hitler's forehead that makes it almost too good to be true, and yet it's a real product.
|
|
#
?
Jan 1, 2015 07:11
|
|
|
WickedHate posted:It's the little tuft of hair over the right side of kettle Hitler's forehead that makes it almost too good to be true, and yet it's a real product. Christ, I thought the kettle just kind of looked like a butt. This is way better.
|
|
#
?
Jan 1, 2015 08:41
|
|
|
Here's a classic: Swedish real estate company Locum decides to put an ad in the paper where they say that they're not going to send any Christmas cards this years because they want to save the trees and such typical corporate bullshit. To show how much they love trees they decide to incorporate a heart in their logo. Locum's logo uses a lowercase l. I think you can guess where this is going... 
|
|
#
?
Jan 1, 2015 14:21
|
|
|
In the "who the gently caress are you kidding?" department. https://www.youtube.com/watch?v=-zSgr37DOZQ
|
|
#
?
Jan 1, 2015 16:48
|
|
|
Irish Joe posted:In the "who the gently caress are you kidding?" department. I always assumed hot pockets began in a particularly dirty back-alley in a particularly seedy Chinatown. Probably from some guy selling meat out of his coat.
|
|
#
?
Jan 1, 2015 18:10
|
|
|
SUPERMAN'S GAL PAL posted:I think Target advertising their Annie-inspired kids clothing line in-store with predominantly white models was a stupid move. I don't think anyone involved in the decision-making was aware of what that would end up looking like or intending to whitewash the new film, but I still boggle a little at how no-one thought "hmm, this might come off unintentionally racist." I had the same thought. It's like they came up with the campaign while viewing the old movie, not the new one.
|
|
#
?
Jan 1, 2015 18:50
|
|
|
Something to remember about marketing is that it's more than just commercials on TV & print; when implemented well, its effects should include research before and during a product's development, assist in evolving its design to match trends, and effectively introducing a product to the marketplace. So having said that, I'm confused by Buick and Lincoln, and if you're a potential buyer who is not a car guru (as may people aren't) you probably would be too. Here's why: Buick 1). The names don't make sense Sedans: Verano, Regal, LaCrosse Crossovers: Encore, Enclave So Verano (which is spanish for Summer I think?) could be a convertible, LaCrosse is a sport - so maybe it's a sports car?, and Regal sounds authoritarian, grand, majestic - so surely that's the largest one? Instead, the Verano is the smallest sedan, the Regal is a mid-sized sedan, and the sporty-sounding one is the biggest and slowest. While I actually think "Enclave" is a great name for that particular car (it's a big, bloaty 3-row soccer-mom SUV - and what better way to coddle your crotch-spawn from the outside world than inside a gated community - or its SUV equivalent), Encore is a stupid name, and just strikes me as "WE JUST PICKED A WORD BEGINNING WITH THE LETTERS E N C " 2). Buick is "reinventing" itself, again I think this is the third time Buick has basically said "We used to make poo poo cars but we don't now" In this commercial, which is currently airing on TV, a valet is looking for a parked Buick, but walks past it multiple times because he's expecting to find a shittier car. So buy a Buick and impress valets? https://www.youtube.com/watch?v=KfVSTsvGEfk Lincoln 1). I don't think you understand luxury buyers This is the front page of lincoln.com , right now: "MKZ: One starting price for Gas or Hybrid."  Think of it like this; your target customer is looking for an upmarket, premium product - ideally to be cross-shopped between Lexus, Mercedes or BMW. What's the FIRST thing you push to THAT customer? I feel like it should be some kind of styling feature, or point out premium materials, or really anything other than what essentially amounts to a star callout shouting "FREE HYBRID!" Also, have a crummy commercial https://www.youtube.com/watch?v=MguaXOXeyCQ 2). The apple doesn't fall far enough from the tree Badge Engineering is nothing new - look at the one single GM platform early 00s appearing in six SUVs in brands Chevy to Saab for the worst example - but it's been a while since the designers went to this little effort to differentiate their product. It's frustratingly easy to see a Lincoln's more pedestrian underpinnings in most of their products, and in most cases you'll get a better equipped Ford for less money than a comparable Lincoln with only minimal styling improvements to show for the extra cash. Again - a Premium customer wouldn't ordinarily be considering the "value" argument - but Lincoln started that conversation itself from the moment you land at lincoln.com! Question: What's the difference between these two cars?   $6,000 I also feel it necessary to point out that Cadillac can go gently caress themselves, because they keep building achingly beautiful concept cars with no plans on actually selling them.   gently caress you, you magnificent bastards. TL;DR I'm bored as gently caress and working on new year's day looking at car configurators
|
|
#
?
Jan 1, 2015 19:37
|
|
|
sarcastx posted:2). Buick is "reinventing" itself, again Skoda did a similar campaign, but it worked pretty well.
|
|
#
?
Jan 1, 2015 20:09
|
|
|
sarcastx posted:2). The apple doesn't fall far enough from the tree Lincoln is working on this, at least. The MKZ and MKC (damnit, give them real names like Continental!) are better differentiated from the Ford Fusion and Escape than previous Lincolns were.
|
|
#
?
Jan 1, 2015 20:29
|
|
|
|
| # ? May 12, 2024 00:22 |
|
|
WickedHate posted:It's the little tuft of hair over the right side of kettle Hitler's forehead that makes it almost too good to be true, and yet it's a real product. What makes me think it's too good to be an honest accident is the black tie formed by the reflection of the "mustache" in the body of the kettle. It's not just a kettle that looks like Hitler, it's also just the perfect angle and lighting to emphasize its Hitlerness.
|
|
#
?
Jan 1, 2015 20:55
|
|