|
Nutsngum posted:The kind who drives? I imagine this is going to go down as cars with smartphone/ipod/etc hook-ups get more common (and become the kind of car that gets handed down) But even then I guess you have satellite/web radio?
|
# ? Feb 4, 2015 17:24 |
|
|
# ? May 12, 2024 19:47 |
|
Nutsngum posted:The kind who drives? But we have iPhones and Spotify now
|
# ? Feb 4, 2015 17:50 |
|
CDs, and tape decks have been around for ages as well, and it hasn't diminished radio all that much. People still like to listen to the radio because sometimes it's nice to have someone do the music playing for you.
|
# ? Feb 4, 2015 17:51 |
|
edit: nevermind.
|
# ? Feb 4, 2015 17:55 |
|
Meltathon posted:CDs, and tape decks have been around for ages as well, and it hasn't diminished radio all that much. People still like to listen to the radio because sometimes it's nice to have someone do the music playing for you. Pretty much. I'm way too lazy/indecisive to plan out my music, just throw on whatever and I'll hop around stations at commercials.
|
# ? Feb 4, 2015 18:10 |
|
Here's an actual millennial thing: being less likely to stand commercials.
|
# ? Feb 4, 2015 18:12 |
|
The Devil Tesla posted:Here's an actual millennial thing: being less likely to stand commercials. I thought this was just "Being Human"?
|
# ? Feb 4, 2015 18:13 |
|
The Devil Tesla posted:Here's an actual millennial thing: desperately want to believe they are special
|
# ? Feb 4, 2015 18:20 |
|
I'm fairly confident that's also just being human.
|
# ? Feb 4, 2015 18:21 |
|
Tiggum posted:I don't think that's true. The main difference is in what people want their computer to do. Most people, regardless of age group, can figure out how to use modern computers to do what they want them to do, because modern computers are generally pretty easy to use. But very few people of any age bother to understand why this is the way to make the computer to do that or how that relates to doing similar tasks or what to do if it's not working the way you expect it to. And most people once they have a way to do something will continue to do it that way, even if the software changes and makes that method obsolete or introduces a more efficient way to do things, because if you're not thinking about why you do it that way then it's essentially just a meaningless set of steps that results in the thing you want to happen happening. To do it another way would mean memorising a new set of arbitrary steps. This is pretty much it, the one thing that you can add to the discussion that makes it hard to get out of this mindset (and ties into marketing) is that a lot of people associate PC's with work and all the negative feelings that entails. Apple has always made it clear they are providing you with the "fun" computer, the you can use to express yourself creatively. iPads are devices that allow you to do the computer thingies you *do* love without the hassle of owning a computer and smartphones are well... smartphones (although some brands are pushing the mobile office angle). Captain Monkey posted:Pretty much. I'm way too lazy/indecisive to plan out my music, just throw on whatever and I'll hop around stations at commercials. The only bone you get thrown by spotify in this regard is the sharing of playlists, but their search is horrible in that regard. Speaking about Spotify and marketing: they keep so much listening data and yet they still promote music to me that isn't even in the realm of my tastes, that's gotta be a failure. DONT TOUCH THE PC has a new favorite as of 18:28 on Feb 4, 2015 |
# ? Feb 4, 2015 18:25 |
|
Dr Scoofles posted:The new Aygo campaign is a bit, uh...
|
# ? Feb 4, 2015 19:45 |
|
IndustrialApe posted:they keep so much listening data and yet they still promote music to me that isn't even in the realm of my tastes, that's gotta be a failure. I think they're probably more interested in selling that data to marketing teams, record companies etc than recommending you music.
|
# ? Feb 4, 2015 19:48 |
|
Mr. Flunchy posted:I think they're probably more interested in selling that data to marketing teams, record companies etc than recommending you music. Yeah, if you're using a digital service and not paying money for it, you're not getting a product for free, you are the product (being sold to advertisers)
|
# ? Feb 4, 2015 19:56 |
|
Gabriel Pope posted:This is really the core of the issue--it's not a generational shift so much as it is an economic one. After two consecutive generations of rising prosperity, millenials have less spending power on average than our parents. We aren't moving out to the suburbs en masse the way Boomers and Xers did, not so much because we're special snowflakes who are breaking the mold and changing the world but because in a lot of cases we can't afford to. And since it's not longer the thing that everybody is doing, even people that can afford it are thinking twice about it, which creates all kinds of differences in how we spend our money. How long and how much we continue to buck the trend depends a lot on how long it takes our generation to scrabble its way back to affluence. This is huge and corporations are just now learning the hard way what it means to economically stunt an entire generation. Lower wages/less reliable employment means smaller living spaces, living with roommates until later in life, delaying marriage and child-having, fewer hobbies, fewer vacations. Think how many life events trigger a purchasing spree that just isn't happening anymore. No point in buying a washer/dryer set if you can't afford to live somewhere with hookups. You'll never buy a fridge if you only live in apartments that come with them. No cars if you can't afford to move out of that major urban center with its public transit and lack of parking. Pretty much the only things it makes sense for millennials to buy are food, clothing, and personal electronics, which coincidentally are the only sectors doing reliably well with that age group. What's going to be really interesting is how this effect amplifies through the following generations. Buying a car or a house isn't going to feel like an unmissable hallmark of adulthood if your parents never owned one until they were finally able to afford to move out to the suburbs in their forties.
|
# ? Feb 4, 2015 20:45 |
|
Tiny Brontosaurus posted:This is huge and corporations are just now learning the hard way what it means to economically stunt an entire generation. Lower wages/less reliable employment means smaller living spaces, living with roommates until later in life, delaying marriage and child-having, fewer hobbies, fewer vacations. Think how many life events trigger a purchasing spree that just isn't happening anymore. No point in buying a washer/dryer set if you can't afford to live somewhere with hookups. You'll never buy a fridge if you only live in apartments that come with them. No cars if you can't afford to move out of that major urban center with its public transit and lack of parking. Pretty much the only things it makes sense for millennials to buy are food, clothing, and personal electronics, which coincidentally are the only sectors doing reliably well with that age group. And the worst part is, they are looking at everything you just mentioned from the opposite side of the monetary bell curve. Netting you reports like the "Poors have refrigerators" story we all love to make fun of. It's systemic at this point. BTW, I love reading what you guys are saying. I don't want to interfere too much though.
|
# ? Feb 4, 2015 20:53 |
|
canyoneer posted:Yeah, if you're using a digital service and not paying money for it, you're not getting a product for free, you are the product (being sold to advertisers) I pay for Spotify.
|
# ? Feb 4, 2015 20:58 |
|
I stopped listening to FM radio entirely when I got a car with satellite radio a few years ago, I've never even bothered to program the FM tuner in my car. I only listen to XM and Pandora streaming through my phone and I pay for Pandora One so I don't have any ads ever. It's great. I don't mind trading ads for them harvesting my listening data.
|
# ? Feb 4, 2015 21:02 |
|
The part of the brain that does the whole music thing for everyone just doesn't work for me so I'm terrible and either don't listen to anything or listen to the news when I am driving my tiny terrible cheap car.
|
# ? Feb 4, 2015 21:12 |
|
GenericOverusedName posted:The part of the brain that does the whole music thing for everyone just doesn't work for me so I'm terrible and either don't listen to anything or listen to the news when I am driving my tiny terrible cheap car. You just ride in silence? Really?
|
# ? Feb 4, 2015 21:54 |
|
Tiny Brontosaurus posted:This is huge and corporations are just now learning the hard way what it means to economically stunt an entire generation. Lower wages/less reliable employment means smaller living spaces, living with roommates until later in life, delaying marriage and child-having, fewer hobbies, fewer vacations. Think how many life events trigger a purchasing spree that just isn't happening anymore. No point in buying a washer/dryer set if you can't afford to live somewhere with hookups. You'll never buy a fridge if you only live in apartments that come with them. No cars if you can't afford to move out of that major urban center with its public transit and lack of parking. Pretty much the only things it makes sense for millennials to buy are food, clothing, and personal electronics, which coincidentally are the only sectors doing reliably well with that age group. So they don't remember the decades after The Great Depression?(Granted there was that post-WW2 boom, but still)
|
# ? Feb 4, 2015 21:56 |
|
Captain Monkey posted:You just ride in silence? Really? Yes sometimes I drive without audio. I'm weird and there is probably something broken with me. I know. Sorry.
|
# ? Feb 4, 2015 22:03 |
|
PhazonLink posted:So they don't remember the decades after The Great Depression?(Granted there was that post-WW2 boom, but still) Two big differences, I think: Multi-generational family structure was more of a thing back in the depression, so young people weren't moving out on their own, which amplifies the effects of poverty. People got married and had kids younger too, partly because it was a more traditional society and partly because the multi-generational households ensured childcare and more stable housing. Young people today are farther away from family and as a result have little to no safety net compared to young people in the thirties. Secondly yeah, the war. We'll obviously keep bombing other countries but a nationwide economic mobilization 40s style doesn't seem likely to ever happen again. The studies I've read say that the generation that entered the workforce right at the start of the Great Recession will suffer lifetime reductions in their career potential and earning power, barring any big employment shakeup like WWII.
|
# ? Feb 4, 2015 22:10 |
|
GenericOverusedName posted:Yes sometimes I drive without audio. Nah, it's whatever, I just wanted to make sure that's what you did. That would drive me crazy personally, but do what you do.
|
# ? Feb 4, 2015 22:16 |
|
GenericOverusedName posted:Yes sometimes I drive without audio. Nah, you're not broken. I keep my drives quiet, too, though I work in radio and the last thing I want to do after a long day is listen to more goddamn radio.
|
# ? Feb 4, 2015 23:02 |
|
GenericOverusedName posted:Yes sometimes I drive without audio. No, I do this too, sometimes. The quiet can be nice.
|
# ? Feb 4, 2015 23:39 |
|
GOTTA STAY FAI posted:Nah, you're not broken. I keep my drives quiet, too, though I work in radio and the last thing I want to do after a long day is listen to more goddamn radio. I've often wondered if the same can be said of gynecologists.
|
# ? Feb 5, 2015 00:19 |
|
VendaGoat posted:I've often wondered if the same can be said of gynecologists. Actually, most of them do like listening to the radio when driving.
|
# ? Feb 5, 2015 00:57 |
|
sassassin posted:Actually, most of them do like listening to the radio when driving. Like a seashell, if you put your ear to a vagina, you can smell the ocean
|
# ? Feb 5, 2015 01:53 |
|
So someone was recently talking about how add companies really need to realize that the first five seconds of a YouTube add are all of the add that anyone is going right? Well thanks to an add from the Superbowl advertising who the gently caress knows, I now have to sit through a woman screaming through her birthing pains anytime I want to watch a YouTube video with add block down. Jeez guys, that is a really great way of making me hammer the poo poo out of the skip button.
|
# ? Feb 5, 2015 05:57 |
|
fleshy echidna posted:So someone was recently talking about how add companies really need to realize that the first five seconds of a YouTube add are all of the add that anyone is going right? Well thanks to an add from the Superbowl advertising who the gently caress knows, I now have to sit through a woman screaming through her birthing pains anytime I want to watch a YouTube video with add block down. Jeez guys, that is a really great way of making me hammer the poo poo out of the skip button. What if you could see the actual birth? Would you give us grandkids then?
|
# ? Feb 5, 2015 06:00 |
|
VendaGoat posted:And the worst part is, they are looking at everything you just mentioned from the opposite side of the monetary bell curve. Netting you reports like the "Poors have refrigerators" story we all love to make fun of. Somehow I missed the "Poors Have Refrigerators" article. Link anyone? When my sad rear end FINALLY moved out at the ripe age of 30, I couldn't afford a TV, and then I lucked out when my neighbors got a new one and just gave me their old one. I had already been living without TV or internet for almost a year by this time, and being used to the silence, I wasn't all that motivated to get service. I just use it to watch DVDs on occasion. Anyway, every once in awhile I will visit my folks and watch TV. We skip the ads with DVR, but I soon realized that even the shows you watch are basically advertisements as well, beyond just awkward product placement. I feel like a lot of values, social norms and image are really pushed in the shows we watch. I know, no poo poo. Anyway, I just find myself really disconnected from media these days, and am a lot happier for it, though sometimes it makes small talk hard. It's funny how so many people have nothing to say about themselves and would prefer to just recount what happened in the latest episode of whatever. I'm just curious if there are more people like me who are just so bored and annoyed with advertising and programming that they too just unplug. I'm no special snowflake, so I wouldn't be surprised if more people were simplifying their life like this.
|
# ? Feb 5, 2015 06:19 |
|
jidohanbaiki posted:Somehow I missed the "Poors Have Refrigerators" article. Link anyone?
|
# ? Feb 5, 2015 07:02 |
|
Dr Scoofles posted:The new Aygo campaign is a bit, uh... This Mother fucker is going to be one cool Transformer in the 5th movie, look at that iGrill
|
# ? Feb 5, 2015 07:29 |
|
Like Michael Bay would ever feature a Japanese car.
|
# ? Feb 5, 2015 07:50 |
|
Lumberjack Bonanza posted:I doubt, though, if we took a hundred people in their sixties, and a hundred people in their twenties, sat them in front of a computer, and told them to go to a given website, you'd bet on the group in their sixties getting there first. Of course not, but the reason for that is that members of the younger group are far more likely to have used the web a lot before. The difference isn't that older people have more trouble figuring computers out, it's that they're less likely to want to do the same things with them that young people do.
|
# ? Feb 5, 2015 07:54 |
|
Evilreaver posted:Like a seashell, if you put your ear to a vagina, you can smell the ocean For some reason women really don't like it when you do this, though.
|
# ? Feb 5, 2015 08:02 |
|
davidspackage posted:For some reason women really don't like it when you do this, though. The Pacific's deeper and the Atlantic's more traveled. Indian's self-explanatory.
|
# ? Feb 5, 2015 10:49 |
|
jidohanbaiki posted:Somehow I missed the "Poors Have Refrigerators" article. Link anyone? http://www.theonion.com/articles/area-man-constantly-mentioning-he-doesnt-own-a-tel,429/ Positively ancient but I was reminded of this article from the onion. On another similar note, this is something I experienced first hand in my most recent spate of saddening poverty. Of course the old dirty marketing tricks don't work quite as well on the generation currently entering the workforce with no disposable income. We're "millenials" now but even with a different name and examples it would be the same principle. Sure I want to buy that craft beer, that artisan bread, eat organic all the time, buy that thought provoking indie game, be a world traveler, but unless it's an absolute necessity it is a tough decision and often I just have to go without. It certainly becomes obvious how much of our lives is governed by the media we consume especially when we can't afford to participate in much of it. Snyderman has a new favorite as of 17:02 on Feb 5, 2015 |
# ? Feb 5, 2015 16:59 |
|
Snyderman posted:http://www.theonion.com/articles/area-man-constantly-mentioning-he-doesnt-own-a-tel,429/ I think that's very common now, and marketers don't really seem to be willing to confront it. At least, they aren't advertising to millennials the way they market to the stereotypically impoverished, like, say, middle-aged people of color. There's still this assumption that young white people have disposable income. But even in the increasingly rare cases where they do, millennials aren't spending their money as freely. Millennials are much more likely to avoid credit cards and taking on debt. You used to be able to count on some easy money from a college kid who couldn't wait to rack up credit card bills, but now young people aren't really seeing any advantage over just sticking with their debit cards for everything. A lot of people are assuming that when this generation comes into money they'll react the same way the WWII generation did, buying up the american dream as fast as they can, but that was a generation that wasn't cynical about advertising, that remains very gullible and slow to recognize a scam even now. Little by little I see stories like jidohan's about someone giving up something that's supposed to be mandatory for american life, and not really missing it. Sure, it's usually not television (please keep watching television everyone, television pays my bills), but how many people have you all met who gave up, say, soda or fast food and not only stopped craving it, but couldn't even stand it after a while? This sounds more paranoid than I want it to be but a lot of our economy is built on creating products consumers get addicted to. Not just tobacco (another sector where demand is cratering), but highly-engineered junk food, video/mobile gaming, and easy credit. If people stop consuming these products - whether because they choose to or because they can't afford to - long enough to break the addiction, the whole thing's going to collapse.
|
# ? Feb 5, 2015 20:04 |
|
|
# ? May 12, 2024 19:47 |
|
The Wall Street Journal says the median income for Millennials in the U.S. is $35,300. That's more than three times the income of a person a dollar below the poverty line established by USDHS. Sure, they're not rolling in cash, but it would be a mistake to assume that young people don't have any disposable income or willingness to use it.
|
# ? Feb 5, 2015 20:38 |